RE: Video16 Oct 2021 06:39
Poidster -
I would say don't make further decisions until after the AGM, and - if quorate - the EGM.
I expect further discussion of the subjects within the video at this meeting.
a) A new CEO should have something to say on future priorities, - possibly Marketing and sales.
b) Material that amplifies the video could be discussed.
The presentation backs up what appears in the 22.06.2021 RNS Novacyt-full-year-2020-results 'Strategy Update', so I'm thinking AD might further amplify at AGM.
Bullet points found within the Strategy Update:
• Investment in R&D to deliver new products in the respiratory and transplant
bacterial and viral diagnostic markets
• Investment in commercial infrastructure to establish a direct sales force in key
markets in Europe and the US
• Selective product/technology and company acquisitions to generate additional
revenues and expand its core capabilities whilst maintaining attractive margins
• Investment in developing new IP portfolio to enhance and secure future value
As you say sp in the bin, but not for much longer if M&A activity arrives.
The video contains this statement of intent that will wake up the competition:
"Guillermo Raimondo (3:06)
The focus for us going forward is to establish ourselves in the America's especially the US, and also to expand our global footprint, focusing on one of the key European markets."
IMO I expect US based competitors to allow us to invest in Novacyt US Inc as we have stated, then make any offer only when it becomes clear our global and/or US market share is increasing markedly.
If little increase in market share, then any predator offer might be because they covet our instrumentation, R&D, and Bioinformatics teams, to say nothing of the catalogue of Primer design assays and Microgen LFT's etc.
Novacyt cannot be ignored by competitors because the speed with which we innovate is a clear and present danger to competitor profits, if not now, then very possibly soon. The term 'market disruptive', applies to many of our products such as Q16/Q32, PROmate, SNP-sig assays, Escapeplex et al. They need more marketing spend to wake the market up to Navacyt's potential, and that will happen now DA has arrived.