Member Info for 2phevs

Yep bullbearish along with the CEO dialing into the AGM reluctantly in a shellsuit being driven by chauffeur to a gym then obstantely stand outside getting irrate at questions being put to him

So I spoke to some ii's of Mirriad a few weeks ago and found out they were speaking directly with Management and having a meeting with the new Chair since then nothing and Mirriads largest ii came back to me with a can't answer your emails my clients needs come 1st... fair enough

Then just 20 hours ago out of the blue Mirriads failed Formal Sale Process M&A advisor from January 23 comes back on the scene so to me it doesn't feel that the ii's are getting on well with the CEO and he's turning elsewhere that didn't work out last time

It's all just a gut feeling tbh bb hope it all turns out good for all still invested just wish that director change rns a couple of days ago was the CEO

Yep buydip very hard decision after a lot of time effort and loss

It's purely my gut red flag feeling buydip

I've spent hours today unfollowing 2500 people and 500 companies that I have been viewing daily for 12 months and I have viewed every connection/impression/reaction companies and individuals have with Mirriad and its employees that are on LinkedIn

This Jan Wyrowinski has only reacted in the last couple of days with Mirriad and if you look on the Formal Sale Process rns from Jan 23 he was Mirriads M&A advisor now for him to suddenly start reacting with Mirriad again out of the blue after that failed Process was a red flag to big for me regarding trust of the CEO and again cemented his distain for shareholders...

I really hope I'm reading to much into this but my gut feeling is what it is

Yep LOTM researched that German Banker and found out he was Mirriads adviser on the Formal Sale Process in Jan 23 and now he's got sudden interest in the company again.... now if that's the route the company is going to go again after all the so called progress the CEO can't be trusted especially seeing what's happened to a few Aim companies that have done this over the last couple of years....I really hope for those still invested that this is not on the cards but for me this person getting involved again with Mirriad is a big red flag after Stephans "on the way to the gym shellsuit dial in" distain for us at the AGM...

GL LOTM you deserve it

Jan Wyrowinski who has taken a very recent interest in Mirriads posts was the fffing advisor to Mirriad on the failed formal sales process in Jan 23

Had enough now of this CEO can't trust him sorry anyone that left in here I tried to look at the best of Mirriad but the management has blown it if they're going down this route again after making so much so called progress GLA especially LOTM I really hope you do well here and have better luck with answers to questions

Mmmmm never seen him before over the last year

https://www.linkedin.com/in/janwyrowinski?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=android_app

Hispanic Heritage Month starts 15th September

Black History Month starts 1st October

Normally lots of news and activity from Mirriad

There's normally at least 1 Apple product in these types of show LOTM but this show maybe specifically MSFT branded only no Apple allowed and obviously Mirriads collaboration with MSFT adds potential for VPP to happen

Not that blunt LOTM haha

More info though you know the media kit showed the unannounced partnership with Nexstars THE CW Networks well I was having my regular look at PP Blog and a CW came up in the corner for a show called " All American Homecomings" and it's one of the only times I've seen a show that only has Microsoft PP in it and definitely some MSFT VPP in it and there's a lot of it

Enjoy

https://productplacementblog.com/?s=All+American+home+coming+

I replied to his comment about how Mirriad is now measurable see if he comes back with anything

Might be a news black out Mirriad but you can get away that easy

Commented about Mirriad regarding PP post from a Magnite employee he's just left Magnite so can talk about Mirriad and great for Mirriad that he's at Samsung TV Ecosystem hopefully

Here's the post from Magnite employee he's commented on

https://www.linkedin.com/posts/annika-geiger_what-walmarts-first-shoppable-series-says-activity-7239539421765595137-IpnR?utm_source=share&utm_medium=member_android

Here's his profile

https://www.linkedin.com/in/andreasfinzel?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=android_app

Buyers are determining success via business outcomes such as sales and store/website visits.

Mirriads measurement capabilities article New York, NY, July 23, 2024

This integration also enables the overlay of lower funnel outcome measurements, including sales, store visits, and website traffic

SAME WORDING as the IAB article yesterday stating large advertisers with over $50 mill ad budgets require these types of measurement capabilities

Here's Mirriads measurement article from just over a month ago

https://blog.mirriad.com/mirriads-virtual-product-placement-solution-now-measurable

It was also mentioned in the Mediia Kit so Mirriad must of used it before this article was released by them

Now Mirriad has industry standard measurement

Good article from the association that Mirriad and 1200 others are part of

https://martech.org/optimistic-marketers-increase-expected-ad-spend/

Sorry been very busy today non Mirriad stuff crack on tomorrow let's see what we can find

Also copied ii in on the Media Kit find with big CONFIDENTIAL????? Stephan

Emailed Stephan and Nic just after August Bank Holiday stating that ii meeting with new Chair and have been informed direct contact between ii and Mirriad management I stated perhaps you'll actually engage transparently with them

So I'm not in Mirriads good books

Well LOTM I sent the ii a suggestion of an idea for Mirriad to start a FAST Channel that had no ad breaks and would be completely VPP

I explained that Mirriad already have more content partnerships any FAST Channel could wish for and Amagi state they can start a Channel in a matter of weeks and Amagi are already do business with Mirriad

Mirriad also has all the Brand relationships that any FAST channel could ever hope for and in this scenario the company wouldn't be relying on 3rd parties and get more margin

I did get a many thanks for the email and the client representative said the email would be sent to the research teams

I have very recently been copying in ii's to some of my very direct questions to the CEO so yes you could be right

Taken from the CIMM web page

The platform provides easy scene selection allowing brands to review scenes for context, placement and positioning, full scene with dialogue playout, and length on-screen, etc. Transparent approvals are seamless with full access to review and approve the brand-integrated video for total alignment prior to distribution.

Mirriad’s one-stop solution allows brands to streamline and scale media investments across the VPP marketplace.

The solution is high-performing for brands with proven lifts in sales actions and rapidly scalable like never before

Mirriad is also automating in-content advertising by leveraging programmatic industry standards such as dynamic ad delivery, addressable targeting, and real-time reporting. SO MAYBE THEIR 1ST STAGE OF PROGRAMMATIC WAS DYNAMIC INSERTIONS BY A SSAI COMPANY LIKE AMAGI WITH ADDRESSABLE TARGETING AND REAL-TIME REPORTING HOPEFULLY THE NEXT STAGE INVOLVES DEMOGRAPHICS AND THE RECENTLY ANNOUNCED INDUSTRY STANDARD MEASUREMENT ALONG WITH SELF SERVICE (mentioned by the CTO in the Microsoft webinar) AUTOMATED INSERTS

You must have the best average for anyone LOTM apart from any newcomers from the last few weeks but there hasn't been the volume to compete with you

Perhaps maybe and hopefully it was 3rd time lucky here the other week Troajan m8

Haven't seen delayed buys for a while LOTM has been a good sign in the past sometimes resulting in Rathbones clients TR1 increases can't see that with the very recent direct engagement with management and meeting with new Chair but the odd leaky comments here and there could create some intrest let's see LOTM