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Last post: LovableLumax, 14 Jun 2024 09:34
2phevs i know you are james on linkedin who likes every single mirriad post and posted nonsense to the broker (as you put on here) so there is no way you were in any way involved in any listed co. you have a small handful of contacts so unless no one wanted to be associated with you professionally it's more bull ****.
again, those taking part in the placing are not allowed insider info. it is illegal so the iis who bought in the raise have the same material info as retail who could have taken part
If that was the case then you'd think they'd be buying back now many years ago I was at a company that got RTO'd into a US listed company a capital company was involved and took place in a subscription and warrant options they spent weeks DD and had knowledge of upcoming deals they had to wait until everything was released in a 8k before they could trade just wondering if something similar is going on here wakey... we'll see crazy mcap at companys cash level
2phevs, the placing shares are more than likely to have been forward sold. The SP had risen to around 2.5p in the days prior to the announcement of the placing. To the extent any placing shares remain unsold (after all there was a lot to churn) the only way out is a positive RNS or a good old P&D. Hopefully the SP has bottomed at around 1p.
This is hilarious and why 2phevs should stick to LinkedIn -
unless they all had some insider info and not allowed to trade
The above, hahaha. Yeah they've been given insider info and are allowed to buy shares in the raise but not afterwards? Do you understand basic rules? If they had insider info they would NOT be able to take part in the raise. So no they do not have insider info and if they wanted could soak up all these shares that are being dumped
Wow, 2phevs is thick as mince. They cannot be party to insider info and take part in the raise. Give me strength. They will have been told info out there and more info on the TAM, pipeline and stuff that is not material. They are able to buy in the open market. Another illustration that 2phevsw well out of his depth, doesn't know the basics FFS.
Started: LOTM-13, 12 Jun 2024 20:20
Last post: LOTM-13, 13 Jun 2024 17:03
Hi 2phevs,
She just posted the new Mirriad video as well.
LOTM
Here's her post panel is on 19th June at 1pm 12 noon UK time
https://www.linkedin.com/posts/mthernandez_canneslions2024-saloncultureconversations-activity-7207027488688910336-9TTk?utm_source=share&utm_medium=member_android
Maria Hernandez is now a panelist at Cannes Lions
https://www.linkedin.com/posts/mirriad_saloncultureconversations-canneslions2024-activity-7206731847437803520-y4eQ
LOTM
Started: 2phevs, 13 Jun 2024 14:08
Last post: LOTM-13, 13 Jun 2024 15:52
Hi 2phevs,
Yes looks like a lot of things are about to change :) hopefully all connected to full end to end Programmatic.
LOTM
Has link to new Web page to book a demo and page has the new programmatic bit in the show reel
https://www.linkedin.com/posts/mirriad_innovativeadvertising-innovation-adinnovation-activity-7207003952872136705-twe9?utm_source=share&utm_medium=member_android
Started: 2phevs, 13 Jun 2024 14:32
Last post: 2phevs, 13 Jun 2024 14:32
Started: LOTM-13, 12 Jun 2024 16:37
Last post: 2phevs, 13 Jun 2024 08:11
It shows the latest Miami F1 collaboration with Lexus billboards as well LOTM which are very recent so it's definitely a new showreel and the 1st ever showreel showing examples of dynamic insertions specifically mentioning for programmatic activation
Found a new showreel that mentions programmatic for the 1st time....After the brands it comes up with "now introducing dynamic insertions" and shows multiple product examples in the same scene....next screen following on from the last one is "for programmatic activation"....
https://www.mirriad.com/content-owners
Definitely looks like some kind of sectioning going on in their website
If you go to Mirriad Insights on the blog page again & click on the advertisers tab or content owners tab, they have changed those video's over, re-designed them specifically for each group with the text rather than a general one.
I guess trying to get things in place ahead of next week & full Programmatic.
LOTM
Hi 2phevs,
They are terrible for trying to make an old article look like something new is happening. I don't understand the point of it, other than wasting everyone time! & they've done it multiple times now.
Well they've only got 18 days left in the month, 2 this week then Cannes is all next week (which I presume they'll want to be showing casing it at).
LOTM
Hopefully LOTM they haven't got long left in H1 I looked at the corresponding post by Emily on LinkedIn and it links to an unchanged original automotive blog dated 28th March 2024 checked the showreel as well nothing new BTW
Started: 2phevs, 12 Jun 2024 15:13
Last post: 2phevs, 12 Jun 2024 15:13
Mirriad fully integrated with both of these players
https://www.linkedin.com/posts/michael-laband-779a3316_a-powerful-partnership-how-magnite-and-roku-activity-7206645032840253440-3EZ9?utm_source=share&utm_medium=member_android
Last post: LovableLumax, 11 Jun 2024 16:49
Can buy below mid price, not pretty and a 500k dump to finish the day. We are well below the fabled mates rates but where is the buy volume? If 1.25p was set for mates rates why are they not buying more well below it, why aren’t others stepping up? A little rise today sold into. No accumulation only distribution,
Just had a small top-up of another 25,000 shares at 1.07p
LOTM
Well good luck LOTM
Well that changed my plans & got me to buy that other 100,000 shares at 1.1349p to take my holding up to 2M now.
LOTM
Just about to buy another 150,000 shares at 1.074p
LOTM
Started: 2phevs, 11 Jun 2024 09:24
Last post: 2phevs, 11 Jun 2024 12:06
More info on Jonathan Milner LOADS of investments
Meltwind Advisory LLP are the due diligence and portfolio management team for Jonathan Milner, founder and former CEO of Abcam. Jonathan invests as an Angel across the life sciences, supporting early-stage companies throughout their journey with investment and guidance.
Portfolio here
https://www.meltwind.co.uk/
You've got to read this post from him after the $5.7 bill takeover of his company....basically saying "you've got to stand up against management and board if they're not performing who've displayed disregard for shareholders" the guy's a legend be great on the BOD
Found the link LOTM the new Mirriad chairman James Black who has just retired as MD of Numis was ABCAM's broker just seen it on an old ABCAM PLC rns like I said #MATESRATES FUNDRAISE
Nice CV though
So he provided £0.5M of the placing cash (40M x 1.25p)
Will be interesting to see if he tries to increase his stake any more.
LOTM
Started: 2phevs, 11 Jun 2024 06:08
Last post: 2phevs, 11 Jun 2024 06:08
Article from the event it's got to be the unamed global automotive maker recently mentioned
https://www.mediapost.com/publications/article/396701/gm-supports-black-owned-media.html
Started: 2phevs, 8 Jun 2024 14:13
Last post: 2phevs, 8 Jun 2024 15:21
This looks to be a big step change wording page 16 AR 2023 compared to the corresponding page 18 in the 2022 AR
2022 AR the path to scale what we achieved: executed full end to end proof of concept for in-content ads, introduced tech to facilitate mass versioning of creative assets, built third party connectors, created a 1st version of a tool allowing campaigns to be built and created business intelligence dashboards.
2023 AR the path to scale what we achieved: Linear-Scoped linear planning solution with Nielsen Audience planner to integrate Mirriad as a planning channel in agency/advertisers systems, Programmatic – scoped measurement solutions with all top
vendors to report audience delivery for programmatic distribution, Successfully tested programmatic measurement solution with Integral Ad Science, Launched a next-generation platform using open architecture and industry standard technologies which will facilitate future automation and integration, Advanced our generative AI capabilities for analysis of customer content, Enriched Mirriad IP for programmatic delivery of virtual product placement (“VPP”) and Operational process and automation to meet industry standard security requirements
2022 AR the path to scale Priorities for 2023: Expand supply partners in key markets and increase partner driven revenue with deeper integrations and end to end programmatic deals, Establish multiple partnerships, develop measurement and format standards and initiate programmatic with cloud migration, partner integrations and tool developments.
2023 AR the path to scale Priorities for 2024: Introduce programmatic buying with key US customers, Increase partner-driven revenue, Mapping partner and key advertiser audience data to vendors, Linear – Highlighting reach increase from content vs TV ads across partners to incorporate it in their sales proposition using their data sources. Programmatic – Readiness to measure programmatic campaigns aligned to partner/advertiser vendor preferences. Measurement planner for first campaign, Launch programmatic service based on new cloud partner and industry standard technologies, Ongoing development of Mirriad’s programmatic IP, Explore further AI opportunities within Mirriad’s workflow, Streamline Operations to cope with the demands of scale and Enhance platform functionality to further support channel partner sales.
I think it's very clear from the extreme difference in wording between these 2 corresponding pages that Mirriads capabilities have moved on considerably.
off now page 18 of 2023 AR
China 2022 balls up confirmed here not going to even go back any further very self explanatory in 22 Monumental mistake going over there
3 patents in China gone leaving 34 in 23 AR
2988 hours of content analysed in china against 1344 ROW
19,488 seconds of ad inserts done in China against 2732 ROW
The above resulted in a poxy £147,983 revenue (no wonder they shut China down in March 23) against £1,360,000 ROW
Huge China problem to sort out in 22 and 23 (orderly wind down of Tencent agreement announced in interim results Aug 11 2022) no wonder they had a strategic review in Jan 23.... I'm sure anyone can understand that Mirriad went into Mortal Kombat over there and came out battered and bruised but hopefully that's how you learn. End of China balls up.
2022 AR delivered 1st end to end programmatic trial 2023 AR programmatic testing with 5 partners......2024 H1????... not long left Stephan
Chairman 2022 the formal review was pivotal in closing the 3p fundraise
No mention of this years #MATESRATES Fundraise perhaps he wasn't even told about it only new ex Numis Chair consulted brutal
2022 AR CEO statement cost cuts, China, strategic review, covid-19 in China, company resilience, NBCU Amazon entering market (that looks to going to Mirriad now) extended time from 2023 fundraise for programmatic integration to robust pipelines, market turbulence, fundraise used to develop company's technology to allow the introduction of programmatic , introduced technology to automate the delivery of mass volume campaigns and AdExchanger Award for most innovative TV ad tech
2023 AR CEO Microsoft a prerequisite/building block for Tier 1 partnerships, TPN, scale scale true scale, increases in KPI's, Tier 1 partners. strong pipeline, labour intensive manual mode proposition in 2024 is already looking very different, 1st programmatic revenue expected in H1 24, active negotiations with more US Majors, last year was "hardest yards", majority of market now under contract or in serious discussions and multiple programmatic integrations underway.
Stakeholder engagement suppliers 2022 AR gain insight to issues impacting content suppliers and understand how to address them and to help develop the companies roadmap and ensure it is responsive to supply partners need
2023 AR To assist supply partners’ sales teams to grow sales of in-content advertising and To provide insight to the Company’s Technology Roadmap and ensure it is responsive to supply partners’ needs.......You can see the wording difference here from "develop and gain insight" too " assist suppliers to grow sales and provide insight to company's tech roadmap"
having a break page 15
Started: 2phevs, 7 Jun 2024 18:08
Last post: 2phevs, 8 Jun 2024 08:22
They are going for growth jobs jobs jobs....
The 3 US ones mentions experience of Magnites SpringServe (Mirriads 1st programmatic partner) as a must
https://www.linkedin.com/posts/mariana-%C3%A1vila-061a66116_nowhiring-joinourteam-canelamedia-activity-7204979402173030401-REX0?utm_source=share&utm_medium=member_android
Really explains what they offer just one snippet is 65% of US market through Marca soccer website
https://cveintiuno.com/isabel-rafferty-de-canela-muchos-servicios-ott-estan-a-cargo-de-gente-de-contenidos-que-no-conoce-tanto-el-lado-digital/
Started: 2phevs, 8 Jun 2024 07:57
Last post: 2phevs, 8 Jun 2024 07:57
"Virtual product placement BUNDLE" whatever that is NO communication whatsoever again #MATESRATES Fundraise
It's mentioned at the end of the second paragraph in this companys official linkedin post
https://www.linkedin.com/posts/bell-media-advertising-sales_bell-media-upfront-2024-activity-7204905587883585536-yUte?utm_source=share&utm_medium=member_android
Started: 2phevs, 8 Jun 2024 07:39
Last post: 2phevs, 8 Jun 2024 07:39
Started: 2phevs, 5 Jun 2024 17:09
Last post: LOTM-13, 8 Jun 2024 06:29
Oh I'm along way from being finished with them as well.
I was re-reading parts of the annual report overnight.
The CEO signed his statement on 3rd June & within it, it said this
"2023’s revenue profile was based on a labour-intensive manual sales process, and in 2024 we will initiate the transition
from this first market building and adoption phase to programmatic selling.
Programmatic activation with the first partner is expected to occur in H1 2024.
Now working with tier one US partners as a priority, this approach is expected to open up increased volumes,
far shorter lead times, automated transactions and true scale. "
That gives him virtually no wiggle room if Programmatic is not delivered by the AGM as he's signed off saying "expected to occur in H1 2024." with only 27 days left before that deadline occurs.
The other one I would highlight is on page 77 but doesn't copy & paste well
2023, 2022
Revenues from external customers by country, based on the destination of the customer £000 £000
USA 1,383 1,101
Germany 168 68
United Arab Emirates 92 17
UK 65 28
Canada 46 80
China 17 148
Turkey 16 34
Japan 12 12
France 4 12
Belgium — 7
Total 1,803 1,507
Revenues of £515k (2022: £161k) are derived from a single external customer based in the USA. None of the total revenue recognised for the year was recognised over time (2022: £83k) and £1,803k was recognised at a point in time (2022: £1,424k)."
Germany only produced £168K last year & the UK £65K.
Was there anything else Mirriad did in the UK other than those two C4 programs in 2023 ? or can we pencil in roughly £25K or £30K for each of this year's 23 programs.
LOTM
Agreed LOTM always been a cheerleader for Maria she's planted a highly spreadable virus that the ad market has to acknowledge and report on.
Want to just look forward but got to get a few more things off my chest at the AGM before I lay off hassling them LOTM
To be honest I'm more interested in what Maria's plans are over the rest of the month.
I'm guessing this weekends event in Detroit is to try & get more company's onto the Diverse Marketplace ahead of Cannes Lions, given the names on the coming soon list haven't moved onto the actual list yet.
Then presumably Cannes Lions is to build on that momentum ahead of full Programmatic capabilities with both suppliers & advertisers.
LOTM
Meanwhile LOTM going to do some more comparisons on the AR 2022 vs 2023 lare on today was happy with the main financial statements one from yesterday much better than the 2022 AR
Agreed LOTM planning to go
Started: 2phevs, 7 Jun 2024 14:17
Last post: LOTM-13, 7 Jun 2024 23:02
Https://www.linkedin.com/posts/mirriad_mirriad-co-hosts-inaugural-inclusion-in-activity-7204886129450373121-fLKm
Clearly Maria & the others have been putting this all together for a while now.
I wonder how many more will sign up at the Detroit Strategy session on Sunday..................
This could be the catalyst we've been waiting for to see VPP at scale (provided of course that they've finished proper end to end Programmatic)
LOTM
Started: 2phevs, 7 Jun 2024 14:32
Last post: LOTM-13, 7 Jun 2024 18:44
Hi 2phevs,
That ones a really good find. 3 people from GM attending.
Maria is on early Saturday morning.
The bigger picture event thou is the closed doors strategy session from 10am onwards Sunday................
LOTM
Obviously Mirriads Maria and the global chief media officer of general motors along with the diversity media strategy and investment lead of general motors hopefully this is the third unamed global automotive manufacturer mentioned by Mirriad the other day
https://blackownedmediaweekend.org/
Started: 2phevs, 6 Jun 2024 16:46
Last post: 2phevs, 6 Jun 2024 22:34
Wish I was Stampee might of got the nod on the #MATESRATES FUNDRAISE and not be down nearly 6 figures.
I keep posting my kind of research here on an open public free speaking forum to placate myself and give purpose to continue holding these shares hope you can understand Stampee
But if you can't just filter me and you won't see any of my posts....just click the "filter chat" tab and enter "2phevs" into the text box and click the filter button and you won't see another post from me
2phevs-me-off
Just stay away
It's blatantly obvious your working for Mirad
Haha so the creep does read my posts and admits he posted yet another misleading post as he left out it’s feasible they may have to raise within 12 months. I bet there’ll be few Mirriad staff at the AGM (particularly women) if they know creepy James will attend. Haha.
£4.4 mill smaller loss....tick
£5.2 mill less cash at year end....X making it harder for the company to extend runaway but they did
£3.02 mill less cash at 31st March.....tick significant cash burn progress made between Dec31 23 cash and Mar31 24 compared to 2022
£1 mill more raised in placing.....tick more cash
2023 AR The Company said at that time that the Directors anticipated that the proceeds of this fundraise can provide sufficient funding to trade cash flow break-even during 2025 (new wording)... tick better wording than 2022
2022 AR The Group and Company’s base case forecast suggests that the Group will require additional external funding in July 2024 to be able to continue as a going concern
2023 AR the Directors have reasonable expectations, as at the date of approving the financial
statements, that the Company and the Group will have adequate resources to fund the activities of the Company and the Group for AT LEAST (new wording approved by the auditor) the next 12 months ..... tick better wording
2022 AR the Directors have reasonable expectations, as at the date of approving the financial statements, that the Company and the Group will have adequate resources to fund the activities of the Company and the Group for the next 12 months
2023 AR The Group and Company’s base case forecast suggests that the Group will not require additional external funding to be able to continue as a going concern. However, in a severe but plausible downside scenario... tick better timeframe
2022 AR The Group and Company’s base case forecast suggests that the Group will require additional external funding in July 2024 (NO TIMEFRAME MENTIONED BY AUDITOR IN 2023 AR) to be able to continue as a going concern. However in a severe but plausible downside scenario
2023
The financial statements have been prepared on a going concern basis notwithstanding the Group having made a loss for the year of £10.9 million (2022 restated: £15.3 million). The going concern basis assumes that the Group and Company will have
sufficient funds available to continue to trade for the foreseeable future and not less than 12 months from the date of approving
these financial statements.
The Group’s cash balance was £6.1 million at the year end and the Group remains debt free with no external borrowing. The
Group’s cash balance was £4.5m as at 31 March 2024.
The Company announced a successful Placing, Retail Offer and Directors’ Subscription that raised approximately £6.2 million
after fees on 7 May 2024. The Company said at that time that the Directors anticipated that the proceeds of this fundraise can
provide sufficient funding to trade cash flow break-even during 2025, based on base case forecasts which assume both revenue
growth and cost savings being achieved over the next 18 months. After making enquiries and producing cash flow forecasts
for the period up to 31 December 2025, the Directors have reasonable expectations, as at the date of approving the financial
statements, that the Company and the Group will have adequate resources to fund the activities of the Company and the Group
for at least the next 12 months from the date of approving these financial statements.
The Group and Company’s base case forecast suggests that the Group will not require additional external funding to be able to
continue as a going concern. However, in a severe but plausible downside scenario if either the revenue growth forecasts fall
below expectations by 50% ( which is still considerable growth on 2023) or cost saving initiatives are not achieved, additional
funding may be required, within 12 months of approving these financial statements which is not currently committed.
While the financial statements are prepared on a going concern basis, under a severe but plausible downside scenario the future
of the Group and Company is dependent on raising additional external funds from new equity, debt or customer contracts within
12 months from the date of approving these financial statements.
These conditions indicate the existence of a material uncertainty which may cast significant doubt about the Group’s and the
Company’s ability to continue as a going concern. The financial statements do not include the adjustments that would result if
the Group and the Company were unable to continue as a going concern
Started: 2phevs, 6 Jun 2024 09:41
Last post: LOTM-13, 6 Jun 2024 14:56
Hi 2Phevs,
Well at least we know that Canela is leading the way, in a way that we can follow it (ie a new app) & that its due to launch at some point in Q3.
I guess that all ties in with the Cannes Lions Media dinner.
Maria, dotting her i's & crossing her t's on the master plan.
LOTM
Definitely linked to the LATAM RNS from last year pluto (paramount) behind it
https://www.produ.com/english/noticias/canela-media-colombia-presented-innovations-for-its-free-streaming-app-canela-tv/
Started: LOTM-13, 4 Jun 2024 16:37
Last post: LOTM-13, 5 Jun 2024 20:58
Maria is now co-hosting a Dinner at Cannes Lions -
https://www.linkedin.com/posts/mirriad_inclusioninmedia-strengthinunity-powerindiversity-activity-7204195767396290560-_Kg2
I do hope they have Programmatic fully functional by then.
LOTM
She is consistently overtaking Stephan in importance of numbers of and seniority of likes on her linkedin posts and way above anyone else in the company LOTM
Maria Teresa Hernandez
https://www.linkedin.com/posts/mirriad_deichampion-diversemedia-topwomeninmedia-activity-7203780488384188416-evDN
I think given her importance to the company she should be on the board of directors.
LOTM
Started: LovableLumax, 5 Jun 2024 20:14
Last post: LovableLumax, 5 Jun 2024 20:14
Last the BOD got paid over half the revenue, the CEO alone around 30%. They have raised £6.2m so the CEO alone will take nearly 9% of the raise money. What a legend. Rinsed this co and hasn’t increased revenues, decimated the share price whilst increasing the share count l 5 fold to over 1 billion.
Last year they also said unless a SEVERE and plausible downside they won’t need to raise for 12 months and of course they missed all their targets as they’ve always done and this year they have the same statement and the creep 2phevs who only skim read the report misquotes it. Funny that. I bet the mirriad team are hoping the creep doesn’t turn up to the AGM, thick as mince and looks like
A nonce.
Started: 2phevs, 5 Jun 2024 12:08
Last post: 2phevs, 5 Jun 2024 13:00
RYFF Logo on main US investors website now got a line through it and looks nothing like the normal one I've seen on there before or the Logo on website or general Internet searches
Their portfolio companies are in alphabetical order on their website
https://macventurecapital.com/mac-portfolio/
Very bad recent glassdoor reviews
https://www.glassdoor.co.uk/Reviews/Ryff-Cambridge-Reviews-EI_IE6853300.0,4_IL.5,14_IM1028.htm
This 2bit Macclesfield company offering their showreel and quoting their showreel as of this week
https://www.azsio.com/virtual-product-placement
This company is not hardly trading is someone within Ryff trying to move it over to this 2 bit effort
https://find-and-update.company-information.service.gov.uk/company/08475520/filing-history
Ryff legal counsel resigned in January 24 only CEO left after othe officer resigned mid last year and company moved registered office from London to serviced Manchester offices with 144 other companies in last month accounts are terrible too
https://find-and-update.company-information.service.gov.uk/company/12339142/filing-history
A linkedin post from the CEO 17th April 24 (which I only have a screen shot of because he blocked me after voicing publicly about Mirriads patents) on Mirriads recent Toyota Campaign success could be a sign Mirriads pushed through after stating Mirriad couldn't scale early last year. The post if you can find it states....
"My dad once said if you're going to enemies or competitors make sure they are noble ones. Mirriad is a fine company and I have respect for the CEO Stephan Beringer. Well done to them and congratulations; https://lnkd.in/gyAJsAaD for those looking for the catch at the end there isn't one. VPP is new and there is an entire enormous industry for the pair of us to capture.
Could be sweeping up £10 mill google search reported revenues very quickly if there is problems there definitely looks like recent issues though I keep an eye on companies house
Started: 2phevs, 4 Jun 2024 17:52
Last post: 2phevs, 4 Jun 2024 17:52
Click on the link then download or view the 9 page PowerPoint page 7 shows a load of supply partners Mirriad are already integrated with and page 8 shows CTV SPOTS* which is their VPP format.....the * at the bottom denotes only available in the US as per Mirriads current programmatic focus
https://www.linkedin.com/posts/triplelift_pride-economicinclusion-adtech-activity-7203796035566002177-YrG4?utm_source=share&utm_medium=member_android
Started: 2phevs, 4 Jun 2024 17:41
Last post: 2phevs, 4 Jun 2024 17:41
Can see a big backlash to forcing users to view ads
https://www-bbc-com.cdn.ampproject.org/c/s/www.bbc.com/news/articles/c877y6mxdp7o.amp
Same as my forecasts that got rubbished LOTM and I reckoned with a revenue lift accompanied by finance could of seen Mirriad through but no they took the easy #MATESRATES option.... the only caveat is the paragraph in I think the CEO statement where it mentions the raise allowing or giving confidence for the networks to release their sales teams to sell VPP... so perhaps they were made too LOTM...
Hi 2phevs,
Well the cash figures are certainly better than I was expecting to see - although they are close to my original sort of estimates.
Why was I expecting a lower cash figures ? One they wouldn't publish the end of March cash figure before now, dealing with multiple Content providers all at once & trying to integrate computer systems & buildout Programmatic was likely to mean higher IT costs in the short term (& that would have made total sense & I'd be fine with it / agree with it).
The wording of the placing document mad it sound like they were going to run out of cash by end of August at the very latest & yet if you go through the numbers provided the £3.9M at the end of April would actually have lasted them until Mid November at the £0.6M per month burn rate.
I know I'm dyslexic, but I have to say the report seems poorly written to me once again. There jumping from one thing to another from past to present !!! (more on that in another post when I have the time).
They talk of the £3M "qualified" sales pipeline & have added a bit of a disclaimer/explainer this time round, but they don't say whether that £3M figure is from the 1st of Jan onwards, or 1st of April onwards, (or even 1st of May onwards) which just confuses things. Its plausible that sales were just £0.4M in Q1 (because they again failed to provide us with that actual figure) or it could be that the visible pipeline has increased in the last month by another £0.4M from the £2.6M they referred to previously at the 31st of March. Or in fact the increase in the pipeline is even higher than that once you take out of the £2.6M figure sales that are now complete (either in April or both April/May) & are now actual revenue !
LOTM
Upfronts spend budgets for Mirriad's format will now be part of annual negotiations between media partners and leading agency groups......so now ingrained as part of industry for the future
scale through platform "self-service" and access to a wider client base via Microsoft's Marketplace. Crucially, we are actively engaged with TripleLift and other adtech partners to initiate programmatic activation in Q2 2024......self service now in place other AdTech partners must be Magnite (paramount wbd) and Amagi (Canela)
Technical progress continues at pace and our collaboration with Microsoft, announced in May 2023, accelerated the development of our platform as an enterprise level solution that is ready for programmatically sold inventory - a key building block for tier one partnerships and prerequisite for the increased scale we've been working towards.....programmatic is now ready
At the outset of 2024 the Company was in active negotiations with two more majors in the US, taking the Company to a position of potential majority market share, with the prospect of further notable additions in the remainder of H1.....not long to wait then for either Disney or NBCUniversal
I would like to thank investors who have stood by us during the strategic review and for their vision, and also for their constructive - and at times forthright - engagement. Everyone at Mirriad is focused on the move to programmatic to drive the Company forward and to generate long-term shareholder value.....I and probably others have been very forthright before and after the Fundraising a few more questions at the AGM next as email questions are going straight to IR now
No surprises there at all.
Next raise could be some 50% minus to this recent one. I doubt that will be the last. And 2phevs am so sorry for your sleepless nights. The fact you need people to buy so you can sell to escape this share and pay no attention to LovableLumax, although he's talking absolute sense. Just post more useless links as the sp plummets to 0.0050p waiting to deliver the next eye watering placement.
Now you have to post 10x more linkedin posts to convince the gullible to buy so you can exit. "Look at our programmatic in ad with No Name but is with the biggest top five largest in America blah blah blah."
Anyone recall the company ramping last year about incoming deals by end of year with big companies that never materialised. Some half baked rns full of chaff and no names to it. These results are the outcome.
Miri is a great idea, terrible management. Going the way of BIDS. Make the most of it, if you can.
peddling here? i used the dec 31 figure of £6.1m and as the co said they’d run out of money in august my calcs made sense. i don’t constantly post immaterial linkedin nonsense. you have fewer than 50 contacts so clearly don’t understand the platform. you thought invoice financing on the cards due to a linkedin like from a guy working at such a co. you’ve peddled absolute bull for many months and egged on people to buy at double the current share price. you ******* clown.
as for lotm, just has bad. apologies for telling all to buy before the inevitable raise and is back pumping.
Started: 2phevs, 1 Jun 2024 12:27
Last post: 2phevs, 1 Jun 2024 12:29
Don't know why I'm bothering TBH
Mirriad's been doing VPP in Canada for a couple of years through Bell Media perhaps this is the AMZN 1st tie up mentioned in the Allenby note
Can't access the report for IAB members only
Amazon Ads has an array of connected TV solutions from full-screen, non-skippable ads, to virtual product placement that let advertisers deliver their message on the largest screen in the home and tell your story to a leaned-in audience
https://iabcanada.com/canadian-ctv-landscape-insights-from-amazon-ads-and-kantars-connected-consumers-report/
BTW this very senior AMZN Head of Go To Market Amazon Ads person liked Maria's latest post yesterday...
https://iabcanada.com/canadian-ctv-landscape-insights-from-amazon-ads-and-kantars-connected-consumers-report/