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Hi Laura2022,
Sorry its been really hectic here with breaking news
If your reading this I suggest you go to the CNE chat board, I posted a lot of background stuff there with numerous links attached, so you can research MIRI properly without having to dig around everywhere.
If you've any questions then please feel free to ask, everyone here tries to answers each others questions, 2phevs is the main source of knowledge.
Good Luck with your research :)
LOTM
Hi TheSoundMan,
No its not a normal trait of MIRI that I'm aware of.
It's all to do with them posting on LinkedIn & then the Triplelift Presentation News that 2Phev's has found & that Video from yesterday!
This look like it will explode with all the news that's coming & we're not even near the Upfronts Week yet !
I guess there is now an increased chance of an RNS tomorrow & I'm going to be busy most of the day :(
Mirriad should be re-posting that video on there LinkedIn page to draw attention to it.
LOTM
Hi Stampee1,
I've no idea who you're talking about have you posted it on the right chat site ?
LOTM
2.10.... losing it :-)
Sub 1.10, not 10 duh.
Some interesting buying in the last hour, is that a common trait with MIRI? If not maybe that suggests some news this week.
(I was grateful for the drop sub10 earlier in the day though)
Oh I know that
https://info.mirriad.com/multicultural-advertising
that's her baby
LOTM
Mirriads Maria is going to have a field day with deals through TripleLift she is one of the most recognised in the business for DE&I winning multiple awards over the past few years
Oh so that's what the hint from the Mirriad LinkedIn post was about .......... DE&I
& then our collaboration with Triplelift who we knew were doing there NEWFRONTS Presentation today ! & view the DE&I section of that !
& Bingo we have ThunderBirds are GO !
LOTM
The DE&I numbers they quote and the points they can give the Networks the tie up with Mirriad now makes even more sense 4th page I had no idea they work with some of these huge DE&I numbers
157B+ Women-owned
35B+ Hispanic/LatinX-owned
20B+ AAPI-owned
7.5B+ Black-owned
200M+ LGBTQ-owned
What am i missing with the PDF ? I don't see Mirriad mentioned in it at all ?
Thanks
LOTM
Wow TripleLift just posted this 30 mins ago download the 9 page pdf and see if you can get a trade in before TripleLifts show later on
https://www.linkedin.com/posts/triplelift_adtech-aapiheritagemonth2024-ctv-activity-7191449360444919808-RMtk?utm_source=share&utm_medium=member_desktop
Whom is Jame Reed
Hey 2phevs,
That's a fantastic find :)
Even although in the video text they spell it "Myraid" (I hope we've got copyright on that for the USA as well as Mirriad.
Looks like that guy is very tuned - in to what's happen seems very knowledgeable on the whole topic. Seems to do a lot of speaking on the topic.
Love the quote at the top of the video though
"VIDEO: #Attention has moved well beyond spots around programming. It's why the likes of Qortex and Mirriad for in-programming placement matter. #UPFRONTS, if you're not listening then listen to this."
Upfronts week - here we come
LOTM
LOTM
We'll see nice to see they worked with K pop though I came in after the webinar last year don't believe I've missed much since then.
Hi 2phevs,
I've just seen that articles from last May ! (6th May 2023)
I wonder why they've brought it out now ? or if someone's made another mistake & linked it to that old article instead of a newer one ?
LOTM
Hi 2phevs,
Thanks for explaining the link to the old CFO that explains it :)
As soon as I saw the mistake I knew they were about to post something :)
Yes I know K Pop ! that will have cost Lexus / Toyota a pretty penny (or dollar) to get in there video / video's for sure.
It gets more & more exciting literally by the day.
ThunderBirds are on the launch pad ...............
LOTM
Check video at 40 seconds in
https://www.linkedin.com/posts/albertthompson_attention-upfronts-activity-7191104042570330112-bqKp?utm_source=share&utm_medium=member_android
Wasn't aware of k pop kept that quiet... just checked the inflation thing LOTM and it was a post that the ex CFO did David Dorans easy to still be linked to linkedin
Bear me to it LOTM.... The article states Mirriad auto inserts done with K Pop (massive globally) as well as others
Really good article, Lexus seem to just love the product & you can see the number of different music video's its been in ...
Just had to have another top-up on that news to bring the average price of my trading parcel down.
Good Luck All - May the force be with us
LOTM
Just posted on LinkedIN
https://www.linkedin.com/posts/mirriad_dei-diversemarketing-diverseadvertising-activity-7191439597367627776-Inbh
https://www.autonews.com/marketing/how-lexus-reaches-multicultural-consumers?trk=public_post_comment-text
Enjoy
LOTM
They have now removed it from the Mirriad page ...........
I wonder what they were try to load-up & made a mistake with ?
LOTM
Looks like someone is having issues with the Mirriad LinkedIn account ....................
Several posts seem to have been re-posted :(
https://uk.linkedin.com/company/mirriad?trk=public_post_reshare-text
& I can't see how this ties into Mirriad at all !
https://www.linkedin.com/posts/mirriad_is-inflation-morally-wrong-activity-7191426373595348992-T39_
LOTM