REMINDER: Our user survey closes on Friday, please submit your responses here.
London South East prides itself on its community spirit, and in order to keep the chat section problem free, we ask all members to follow these simple rules. In these rules, we refer to ourselves as "we", "us", "our". The user of the website is referred to as "you" and "your".
By posting on our share chat boards you are agreeing to the following:
The IP address of all posts is recorded to aid in enforcing these conditions. As a user you agree to any information you have entered being stored in a database. You agree that we have the right to remove, edit, move or close any topic or board at any time should we see fit. You agree that we have the right to remove any post without notice. You agree that we have the right to suspend your account without notice.
Please note some users may not behave properly and may post content that is misleading, untrue or offensive.
It is not possible for us to fully monitor all content all of the time but where we have actually received notice of any content that is potentially misleading, untrue, offensive, unlawful, infringes third party rights or is potentially in breach of these terms and conditions, then we will review such content, decide whether to remove it from this website and act accordingly.
Premium Members are members that have a premium subscription with London South East. You can subscribe here.
London South East does not endorse such members, and posts should not be construed as advice and represent the opinions of the authors, not those of London South East Ltd, or its affiliates.
Old news but still relevant. Dec 2021
https://theshout.com.au/east-imperial-comes-back-to-australia/
That is incredible. The Aussie market where they have been in for years and had a sales team operating is hugely bigger than nz. Indicates winding down . One new announcement for usa said they had got an executive floor of one hotel numbering 27 rooms ! Even with two g and ts for every room every night that is tiny business. A single Wetherspoons would do more each night . The CEO is a charlatan. Company should have been investigated for stopping production and not advising that whilst at the same time pushing the story . I lost big but at least not lost all ….. which is sadly going to happen to others .
Makes perfect sense, right davethechef? If you are New Zealand based company you pull out of Australia to focus on more competitive markets like the UK. Burt, the master marketing guru. I guess you will be adding to your shareholding soon.
Https://eastimperial.au/
"Sorry we are no longer available in Australia"
Not sure if this has already been mentioned or not - but they have pulled out of Australia
Wrong again m007j, I've mentioned a couple of times last year that Tony had said he'd be entering the U.K. He'd said this in the last quarter of 2022 I seem to remember, hopefully appearing in the U.K in 2023. But obviously accelerating sales & venues in the U.S has been his primary objective along with re- igniting APAC. Which is he & his team are achieving I believe. He's had a couple of challenging years primarily turning around fortunes in APAC, as he's mentioned. We've expected the likelihood of the U.K from what he's said in 2022 but it's hasn't been in his best interests, as mentioned. Right decision.
Always my intention of a long-term investment in East Imperial, It'll turn- around.
I've been more focused lately on my investment in Microsalt( SALT) which I've been in since the day after they listed. I may well sell some of those profits to top- up here soon, but I' ll see how the next news pans out here.
Entering the U.K
Interestingly, they've sold 32m bottles in the last two years which begs the question just how slim are the margins to make a gross profit of just 53k.
So disappointing. Burt gets one thing wrong after another. Clearly not up to the job. Needs to go and go soon.
Also davethechef is waiting for news that the company will soon break into the UK! Which although Burt has repeatedly pointed out is the most competitive market in the world when it comes to premium mixers davethechef somehow believes this will prove to be the salvation of the company despite it have so far spectacularly failed in other much less competitive countries.
Batm, are you really that dim or lazy that you haven't read news releases, notably most of last year, even this year; they have a team picking up venues in the U.S most weekdays, as mentioned on X( twitter) And I'd have thought not all new additions are mentioned too. And APAC has been mentioned in recent news releases too!
I said it looked like it was heading for 0.5p. Not far off now. Shortly after Monday we might hear what the further placing price might be . It's anybody's guess really 🤔🤔 Anybody 🎯
Is it just me or are they just adding one bar/restaurant at a time? Seems a bit ineffective if they are looking to become global and they just have one person in the US and one covering the whole of Asia. Has TB annoyed all other distribution routes?
If you read the RNS properly you'll realise they only had the ability to raise a small amount more on a non pre emptive basis, so to raise substantially more would have required going to existing shareholders, a more costly and time consuming exercise. Clearly additional funds could have been sought say last summer but at that time the directors obviously were working towards breaking even in H1 2024, so didn't think additional funds were required. Keep in mind that any additional funds at that time would likely have been dilutive as well. Post Xmas there has obviously been a discovery of a hole in the finances, hence the FD getting pushed, and this definitely should not have happened if everyone had their eyes on the ball. Tricky with a streamlined team and the stage the company is at and we don't, and probably won't get, full details on exactly what has happened. Short term there is likely to be quite a bit of dilution, especially when the CLNs convert as well (assuming they do) but long term i still see a lot of value in the company. Talk of administration, and a buyer waiting for this is silly, especially since the business would likely be split in two with the Asian side going to the CLN holders
At. 575 share price wise will not be easy raise, why not raise more money when initially raised, somethings not right, quite clearly having issues getting money raised, GL.
The 2nd February RNS stated the finances quite clearly; the £325k raised a couple of months ago is sufficient until April & the next raise is intended to see them to profitability later in the year.
May hear more this coming GM on Monday 19th, also stated in the 2nd February RNS
The mentions of administration by some is absurd & ridiculous!
Placing will provide the Company with a cash runway until April 2024. 2 more months then what another raise, looks doomed too me or am I reading this wrong.
The brand certainly has value but only in the hands of a new CEO with a new marketing strategy. Otherwise the brand will continue to be loss making for another decade (I remind you that although the company listed in London in 2021 it has been going and loss making since 2012 when Burt founded it). I am not sure why anyone would pay a premium to the going share price. Surely it would make more sense to allow it to go into administration and then buy it from the administrator?
M007j .... I would disagree; the brand, and the distribution agreements/contracts they have in place do have value. As such, I see this as both having potential in its own right, and the brand being very vulnerable to a bigger player taking it out at a premium. I’m therefore primed to jump back in. At these low prices, I consider it well worth a small punt for these reasons. I’m already burnt here though. It’s risky, I’d agree.
I don't see why any investor would get involved in a fresh equity raise by the company. Even at 0.5p. Not with Burt still running the show as CEO. Since listing in 2021, the company has raised just under £9m. And yet it remains loss making and annual revenues are not any higher than they were back 2021. This is inexcusable!
I think it was Einstein who said "Insanity is doing the same thing over and over again and expecting different results". Are investors really going to give Burt more money to carry on doing the same thing. The company may need to part ways with Burt if it is to raise the money it needs to keep going. And the new CEO will have to come up with a new marketing strategy. Because the existing one is not working.
Bad day so far . A couple of million sales at 0.54 , yikes. Good news is that Allenby managed to get a placing away for Fab at only a 6% discount today, so 0.5p placing may be possible 🤔
M007j - someone somewhere somehow would know if sales figures were good and the sp would not be down nearly 75% in just the last month.
Another statement from Burt with no financials or figures. Just many words. Soft drinks is a volume business. So what were volumes for Q4 2023 vs 04 2022. Burt does not say. Why? Is it because volumes are so strong and he is a meek man and does not like to boast. Or is it because the numbers are not very good at all? And it is better to hide behind vagueness.
Burt will be desperate to try and get the sp higher before doing another raise, surely?! God forbid lths get shafted even more attempting a placing at a discount to current share price levels.
How long has it been since the CEO actually put some numbers together for investors to scrutinise?
Sales figures are what are required but for some reason BURT just cannot or will not commit them to print. hmmm
Okay, fair enough.
Establishing the Company's US base and distributors has taken longer than planned, and with sales in China growing slower than expected, the Company's cash flow break-even point is now expected to occur later than anticipated. Therefore, the Company requires additional working capital to finance operations during 2024. The net proceeds of the Placing have provided the Company with a cash runway until April 2024.
1 million buy this am....
Maybe someone has some shares left they want to dump? Try and get us all excited with a buy...get the sp up...and then...well. we shall see.