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In truth I dont really care who the battle is between ,as long as , ideally, there are more than 1 of them "battling" & we arent presented with a "done deal" at some point which may not fully value our potential
Post twice it works
Again
Morning hoping for some good news and a nice opening :) GLA
Well its seems we are all back after out LSE holiday on friday, i had no idea what was going on but assumed something had happened. Anyway coming back to what Cannacord said in their initiation note......
"Company developing Fovio Processor – initially targeted at Automotive via proprietary FPGAs (field-programmable gate arrays) but IN TIME will seek migration towards processor chip (SoC/SiP) to execute vision algorithms for optimum performance and cost – this will offer a standard validated platform solution which can then be sold to a WIDE customer base enabling a HIGHLY scalable business model" (ive put some things in caps there)
As i understand it SOC is better for large scale applications and we made a very good attempt at the planned Fovio spin off to stop someone getting in on this and ruining Ken's timing. We also only allowed EU based investors in at the recent placing (and half of Malaysia it seems) so we did seem to be fighting off someone who is interested. The main players in SOC are Qualcomm, Apple, Samsung, Nvidia, Intel and see normally only engage in relations with the best but Apple might spoil this by being greedy and hogging it. So perhaps Q looks best for chips?
Someone appears to be interested, they are probably diverse & they operate in all sectors, they have a good relationship with SEE and will not be dominant, it appears SEE doesnt like to be dominated and wants to continue the plan. Maybe Mike saw a straight to chip deal and Ken said no, diversity then chip? I can see another GM/Cruise situation developing here, you might get a decent bid from someone who is diverse at some stage but they will know that in 2020 millions of cars will have this in them so can easily go back to Q or ASN and say "show us the investment" they get all their cash back "the top slice"
Would SEE go straight to chips and would they be interested in maintaining the plan?....i think not myself, it took GM to make Cruise mainstream and diversity will do the same if it goes that way. Happy to hold and wait.
Google would definitely make it available to all. Google's business is mostly targeted towards data gathering and advertising. No doubt there is value in monitoring drivers so get themselves in as many cars as possible and tie it in with their eco system to maximise data flow. Apple on the other hand are a hardware company, they would be more protective of their devices and would want licensing and sales income above all else. I would think the reason they would buy see would be to get a few steps in front of the enemy. Intel, it would slot into their portfolio beautifully and maintain their strong position in self driving Xilinx it would get them back in the game in a fairly even footing with Intel to whom they lost the early self driving takeover battle. Interesting markets out there, the are lots of other potential parties. I think it's going to be a T1 or chip co. That buys us though still think Xilinx is a good shout.
Im sceptical about apple/google play tbh, a while back someone posted a link to an article about the whole digitisation of the car (that included DMS) I can't remember where it was but it talked about the digitisation of driving and given safestocks comments today the issue for the titans would be whether you could still corner this market or whether there are too many players to contain it now, if you were to take civil aircraft industry as an example and see how that resolved to Boeing and airbus (albeit massive and diverse supply chains) the difference is that there are more players per oem's, tier 1/2 etc and the best apple/Google could hope for was to be part of alliances with chip (nvidia are advanced on this) manufacturers, tier 1/2 and oem's that would divide the market along those lines, the appeal of SEE for apple or Google though could be post mobile phone/PC era with eye/voice control of data/apps through glasses/other devices with cloud based power which includes amazon but remember microsofts augmented reality is operational though not commercially, I think thats more a flight of ideas than a realistic analysis, though the feedback of behavioural analysis in the loop does lock down human factors with more fidelity than reliance on professional integrity alone and the significance of that is not to be underestimated viz SEE
I guess it depends on what Google/Apple long term aim would be in controlling the technology. To sell "their" cars, or to sell the tech for OEMs to deploy.
Google I can see selling the tech, similar to Android but not maybe not given away in this case. But Apple, based on their history of being controlling of both hardware and software, I don't see that happening.
Morgue, 12 month as? 12 days
I was replying to morgui's post which has disappeared from the mobile site but still is on the desktop site! LSE need to get this sorted.
Why would Google or Apple not just keep SEE as a company to keep supplying the whole dms market?
If Google or Apple did buyout, I wonder where that would leave Veoneer and traditional OEMs?
Is now the time to start buying SmartEye stock?
A potential interesting 12 months ahead
That's not a reference to England v Panama, it's the latest instalment from www.safestocks.co.uk Its a very compelling case put forward by Colin Barnden at Semicast, he believes Apple and Alphabet will battle it out to acquire Seeing Machines, it seems 2018 is the year of the DMS. Extract below is quoting Colin Barnden directly... Colin Barnden = "I totally disagree with that view and Level 3 is very much possible, but it needs advanced DMS and sufficient human factors research to understand what humans do in the seconds and minutes following handing over driving to machine intelligence. Seeing Machines are underway with this work, led by Mike Lenné and the CAN Drive project. As Tesla have found – and Cadillac proven – you cannot even do Level 2 safely without camera DMS and the recent EC legislation calls for mandatory advanced distraction DMS (camera-based) even for Level 0. Other regions will follow in my view. Both Apple and Alphabet need it, ideally so the other doesn’t have the technology. Whoever wins gets a minimum 3-5 year lead on the other (automotive qualification alone is 3 years – and Fovio is automotive qualified). Remember Zuck bought WhatsApp for $19 billion so Facebook had a potential rival under control. Conventional metrics for valuing a company won’t apply, this would be a straight Battle of the Titans. I’ll be watching.”