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Trading Statement

13 Apr 2011 07:00

RNS Number : 7929E
Netplay TV PLC
13 April 2011
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Not for release, publication or distribution, in whole or in part, in, into or from any jurisdiction where to do so would constitute a violation of the relevant laws of such jurisdiction

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Date:

13 April 2011

On behalf of:

NetPlay TV plc ('the Company', 'the Group' or 'NetPlay')

Embargoed until:

0700hrs

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NetPlay TV plc

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Ā” Trading Update for Q1 2011

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Highlights

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Ā·; Strong Q1 performance

Ā·; Active casino players 21,332 up 21.9% on Q4 2010

Ā·; New casino players 17,978 up 14.9% up on Q4 2010

Ā·; Supercasino acquired 22% of its new players via the i-phone application which accounted for 12% of its active players during the period

Ā·; Full year 2011 trading anticipated to be in-line with expectations

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NetPlay TV plc (AIM: NPT), the interactive gaming company, is pleased to announce that following a strong end to 2010, the Company has continued to improve its performance into the first quarter of 2011, resulting in the business returning to positive EBITDA.

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The Company continues to work to maximise the number of players acquired through the television, whilst the Company's conversion and retention strategy is improving player loyalty and life time value.

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Mobile continues to perform well with 22% of new Supercasino players in the quarter joining via our iPhone application. An iPad version is due to be released by the end of Q2 which will further strengthen our mobile presence.

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Overall 2011 has started well and the Company is confident that it will continue to deliver a solid performance for the full year, in-line with market expectations.

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The Company is expecting to release full year 2010 preliminary results by the end of May 2011.

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Enquiries:

NetPlayTV plc

www.NetPlayTV.plc.uk

Charles Butler, Chief Executive Officer

Via Redleaf

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Redleaf Communications

Tel: 020 7566 6700

Emma Kane / Rebecca Sanders-Hewett

NetPlayTV@redleafpr.com

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Panmure Gordon

Katherine Roe

Tel: 020 7459 3600

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Notes to Editors:

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About NetPlayTV plc

NetPlayTV TV plc is listed on the AIM market of the London Stock Exchange (NPT). NetPlayTV TV operates a number of interactive gaming services under an Alderney gaming license, including SuperCasino.com, ChallengeJackpot.com and Bingos.co.uk. These services can also be viewed 24 hours a day live on Sky Channel 866, every evening on FIVE, and 6 nights a week on ITV1.

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The Company is focused on the delivery of a converged interactive gaming experience allowing its customers to interact with its games on a variety of platforms, TV, Internet and mobile from a common integrated wallet.

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This information is provided by RNS
The company news service from the London Stock Exchange
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END
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