29 Aug 2019 07:00
Dev Clever Holdings plc
("Dev Clever" or "the Company")
Commercial Agreement Announcement
Dev Clever, a leading developer of consumer engagement solutions and career development platforms, is pleased to announce a commercial partnership agreement with One Voice Digital Ltd.
One Voice Digital is a collaboration with the National Union of Students (NUS) who provide students across the UK with an exclusive membership programme "TOTUM". Previously known as NUS Extra, TOTUM provides its members with a payment card and mobile App that offer exclusive student benefits and discounts across a vast array of sectors including fashion and retail, social and entertainment, music and festival, food and hospitality as well as finance and insurance services.
The commercial partnership agreement is an extension to Dev Clever's existing "Engage" partnerships, that enables Dev Clever to offer brand customers gamification solutions, cashback incentives and digitally redeemable consumer offers through TOTUM's targeted and segmented student membership platform.
Key Highlights:
·; TOTUM is the UK's number 1 student discount card and mobile App.
·; This commercial partnership agreement allows Dev Clever to provide its brand customers access to TOTUM's student audience.
About ENGAGE:
Engage is a preparatory, cloud-based consumer engagement platform which uses gamification to enable brands and retailers to incentivise consumers actions, such as product purchase. It can also generate additional sales by rewarding the consumer with a chance to win high value prizes and digital discount vouchers which are instantly redeemable in stores and venues. The consumer has a chance to win these incentives by playing a game via the consumer's mobile device immediately on completion of their product purchase or qualifying action.
Chris Jeffries CEO Dev Clever said:
"This is an exciting commercial partnership that extends the value of our Engage platform to brand customers by enabling them to access TOTUM's targeted and segmented student audience. This provides a highly targeted and complete digital marketing and incentive solution that can be offered to Dev Clever's brand customers via our partner network."