Character Regulatory News (CCT)

24 Sep 2009 12:47

TR-1(i): NOTIFICATION OF MAJOR INTERESTS IN SHARES

1.  Identity of the issuer or the underlying issuer of existing shares to which voting rights are attached (ii):

The Character Group, PLC

2.  Reason for the notification (please state Yes/No): ( )

An acquisition or disposal of voting rights: ( YES )

An acquisition or disposal of qualifying financial instruments which may result in the acquisition of shares already issued to which voting rights are attached: ( )

An acquisition or disposal of instruments with similar economic effect to qualifying financial instruments: ( )

An event changing the breakdown of voting rights: ( )

Other (please specify): ( )

3.  Full name of person(s) subject to the notification obligation (iii):

Polaris Capital Management, LLC

4.  Full name of shareholder(s) (if different from 3.) (iv):

…………………………………..

5.  Date of the transaction and date on which the threshold is crossed or reached (v):

22/09/2009

6.  Date on which issuer notified:

24/09/2009

7.  Threshold(s) that is/are crossed or reached:

4%

  8.  Notified details:

A:  Voting rights attached to shares (viii), (ix)

B:  Qualifying Financial Instruments

C: Financial Instruments with similar economic effect to Qualifying Financial Instruments (xv), (xvi)

Total (A+B+C)

9.  Chain of controlled undertakings through which the voting rights and/or the financial instruments are effectively held, if applicable (xxi):

N/A

Proxy Voting:

10.  Name of the proxy holder:

N/A

11. Number of voting rights proxy holder will cease to hold:

N/A

12.  Date on which proxy holder will cease to hold voting rights:

N/A

13.  Additional information:

N/A

14.  Contact name:

Kiran Shah

15.  Contact telephone number:

020 8329 3377