Cake Box Holdi. Regulatory News (CBOX)

25 September 2018

Cake Box Holdings plc

("Cake Box" or the "Company" or the "Group")

Cake Box opens 100th store

Cake Box, the specialist retailer of fresh cream cakes, today announces the opening of its 100th store, located in Bletchley, Milton Keynes. The opening marks the ninth store opened by the Company since its IPO on the AIM market in June 2018.

Further to the ongoing franchise roll-out programme, Cake Box has also continued its product development and innovation, to improve the customer offer both in-store and online. Recent product developments include egg free red velvet cake, soon to be launched in stores, and egg free macaroons, which the Company aims to roll out across its portfolio in the coming months.

The Group specialises in making high quality, individually-crafted and personalised fresh cream cakes for purchase on demand or ordered in advance in store or online. 

Sukh Chamdal, Chief Executive Officer or Cake Box, commented:

"It's fantastic to be opening our 100th store which is a real landmark for our franchisees, staff and customers and demonstrates our continued momentum post the IPO in the summer.

"We're proud to be providing the backing and organisation to support entrepreneurship across the UK through our franchise proposition and look forward to our ongoing store roll-out over the next few years."

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