Last checked at 8 Jun 2020 07:00
Audioboom Group plc
("Audioboom", the "Company" or the "Group")
Audioboom Ranked 6th Biggest US Podcast Network
Audioboom (AIM: BOOM), the leading global podcast company, announces that it has joined the Triton Digital® Podcast Reports, ranked as sixth out of the top 15 US podcast networks, based on average weekly downloads and average weekly users.
These reports provide marketers, media buyers, and the wider audio industry with validated and transparent metrics and as such they are a pre-eminent source of data for the industry and to be included in them is a sign of the Company's growing success.
The reports highlight Audioboom's continued growth and especially strong standing in the US, which is the world's largest podcast market. Key data points in the reports show that, on average, the Company distributed 7.1 million downloads and reached 2.2 million users in the US each week during the April-May reporting period.
The Company's most popular titles in the US were Morbid, The Morning Toast, and Casefile - all of which ranked inside the top 40, by average weekly downloads.
The Company will also be included in the reports that Triton produces for Australia and Latin America, which should continue to enhance its brand and grow its reach on a global scale.
Audioboom's CEO Stuart Last commented: "We are delighted to be included in Triton's Podcast Reports, as approaching the marketplace with validated and transparent measurements remains a critically important component of our overall podcast strategy."
"Audioboom is a global leader in podcasting and there is no better partner than Triton Digital to provide the measurements that will enhance our relationships with brands with a view to increasing our advertising revenue in our key territories."
Enquiries
Audioboom Group plc | Tel: +44(0)20 7403 6688 |
Stuart Last, Chief Executive Officer Brad Clarke, Chief Financial Officer | |
Allenby Capital Limited (Nominated Adviser and Broker) | Tel: +44(0)20 3328 5656 |
David Hart /Alex Brearley/Asha Chotai | |
Walbrook PR Limited (PR & IR Advisers) | Tel: +44(0)20 7933 8780 |
Nick Rome/Tom Cooper/Nicholas Johnson | or audioboom@walbrookpr.com |
About Triton's Podcast Reports
The world's leading podcast networks participate in Triton's Podcast Reports, including NPR, Stitcher, Radio.Com, Wondery, Nova Entertainment, Prisa Radio, Radio Grupos Global, Cumulus Media and more.
Triton Digital's Podcast Metrics measurement service is certified by the IAB Tech Lab as complying with Version 2.0 of the IAB Podcast Measurement Technical Guidelines. It provides accurate and insightful data around how, when, and where podcast content is being consumed across multiple hosting platforms, with the ability to view metrics by date range, location, device, podcast name, episode and title.
About Audioboom
Audioboom is a global leader in podcasting - producing, distributing and monetizing premium audio content to millions of listeners around the world. Audioboom operates internationally, with operations and global partnerships across North America, Europe, Asia and Australia.
Audioboom provides technology and advertising services for a premium network of 250 top tier podcasts, with key partners including 'Casefile True Crime' (US), 'The Morning Toast' (US), 'No Such Thing As A Fish' (UK), 'The Cycling Podcast' (UK) and 'The Totally Football Show' (UK).
The Audioboom Originals Network is a slate of content produced by Audioboom including 'The 45th', 'Covert', 'It's Happening with Snooki & Joey', 'Mafia', 'Dead Man Talking' and 'Blank Check'.
The platform allows content to be distributed via Apple Podcasts, Spotify, Pandora, Amazon Music, Deezer, Google Podcasts, iHeartRadio, RadioPublic, Saavn, Stitcher, Facebook and Twitter as well as a partner's own websites and mobile apps. For more information, visit audioboom.com.
About Triton Digital
Triton Digital® is the global technology and services leader to the digital audio and podcast industry. Operating in more than 50 countries, Triton provides innovative technology that enables broadcasters, podcasters, and online music services to build their audience, maximize their revenue, and streamline their day-to-day operations. In addition, Triton powers the global online audio industry with Webcast Metrics®, the leading online audio measurement service and Podcast Metrics, one of the first IAB certified podcast measurement services in the industry. With unparalleled integrity, excellence, teamwork, and accountability, Triton remains committed to connecting audio, audience, and advertisers to continuously fuel the growth of the global online industry. Triton Digital is a wholly owned subsidiary of The E.W. Scripps Company (NASDAQ: SSP). For more information, visit www.TritonDigital.com.