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Last checked at 
21 Nov 2019 14:51
21 November 2019
ASOS Plc
(the "Company")
Director/PDMR Shareholding
On 20 November 2019, the following Directors were granted awards under the ASOS Plc Long-Term Incentive Scheme (the "ALTIS"). The awards were granted as nil-cost options over Ordinary Shares. The awards will vest on 31 October 2022 and are subject to the achievement of performance conditions.
Director/PDMR | Number of shares |
Nick Beighton - CEO | 31,609 |
Mat Dunn - CFO | 27,173 |
This notification is made in accordance with Article 19 of the EU Market Abuse Regulation.
The Notification of Dealing Forms for each PDMR can be found below.
For further information:
ASOS plc Tel: 020 7756 1000
Nick Beighton, Chief Executive
Alison Lygo, Head of Investor Relations
Website: www.asosplc.com/investors
Headland Consultancy Tel: 020 3805 4822
Susanna Voyle/Stephen Malthouse/Lindsay Dunford
JPMorgan Cazenove (Nominated Advisor) Tel: 020 7742 4000
Michael Wentworth-Stanley/Bill Hutchings
Numis Securities Tel: 020 7260 1000
Alex Ham/Luke Bordewich/Tom Ballard
1 | Details of the person discharging managerial responsibilities/person closely associated | ||
a) | Name | Nick Beighton | |
2 | Reason for the notification | ||
a) | Position/status | PDMR - Chief Executive Officer | |
b) | Initial notification / Amendment | Initial notification | |
3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||
a) | Name | ASOS Plc | |
b) | Legal Entity Identifier | 213800H8DBB8JSKDW630 | |
4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||
a) | Description of the financial instrument, type of instrument
Identification code | Conditional shares under the ASOS Long Term Incentive Scheme ("ALTIS"), subject to performance conditions measured over the period 1 September 2019 - 31 August 2022 as below: 35% EPS 30% TSR 35% Revenue growth.
GB0030927254 | |
b) | Nature of the transaction | Award of conditional shares | |
c) | Currency | GBP | |
d) | Price(s) and volume(s) | Price(s) | Volume(s) |
Nil | 31,609 | ||
e) | Aggregated information - Aggregated volume - Price - Aggregated total | N/A single transaction
| |
f) | Date of the transaction | 20 November 2019 | |
g) | Place of the transaction | London Stock Exchange, AIM | |
1. | Details of the person discharging managerial responsibilities/person closely associated | ||
a) | Name | Mat Dunn | |
2 | Reason for the notification | ||
a) | Position/status | PDMR - Chief Financial Officer | |
b) | Initial notification / Amendment | Initial notification | |
3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||
a) | Name | ASOS Plc | |
b) | Legal Entity Identifier | 213800H8DBB8JSKDW630 | |
4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||
a) | Description of the financial instrument, type of instrument
Identification code | Conditional shares under the ASOS Long Term Incentive Scheme ("ALTIS"), subject to performance conditions measured over the period 1 September 2019 - 31 August 2022 as below: 35% EPS 30% TSR 35% Revenue growth.
GB0030927254 | |
b) | Nature of the transaction | Award of conditional shares | |
c) | Currency | GBP | |
d) | Price(s) and volume(s) | Price(s) | Volume(s) |
Nil | 27,173 | ||
e) | Aggregated information - Aggregated volume - Price - Aggregated total | N/A single transaction
| |
f) | Date of the transaction | 20 November 2019 | |
g) | Place of the transaction | London Stock Exchange, AIM
| |
Background note
ASOS is an online retailer for fashion-loving 20-somethings around the world, with a purpose to give its customers the confidence to be whoever they want to be. Through its market-leading app and mobile/desktop web experience, available in ten languages and in over 200 markets, ASOS customers can shop a curated edit of 85,000 products, sourced from 800 of the best global and local third-party brands and its mix of fashion-led in-house labels - ASOS Design, ASOS Edition, ASOS 4505 and Collusion. ASOS aims to give all of its customers a truly frictionless experience, with an ever-greater number of different payment methods and hundreds of local deliveries and returns options, including Next-Day and Same-Day Delivery, dispatched from state-of-the-art fulfilment centres in the UK, US and Germany.
ASOS's websites attracted 187.4m visits during August 2019 (August 2018: 157.2m) and as at 31 August 2019 had 20.3m active customers1 (31 August 2018: 18.4m), of which 6.4m were located in the UK and 13.9m were located in international territories (31 August 2018: 6.0m in the UK and 12.4m internationally).
1 Defined as having shopped in the last twelve months as at 31 August
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