Parallels between Boohoo and Amazon14 Jul 2020 10:08
There is a short documentary on Jeff Bezos on BBCi Player. The narator states that although Amazon was doing fantastically, profits and sales etc, Bezos couldnt understand why the price wasnt going through the roof. He kept growing and developing the business, while share price was dropping and then it eventually shot up and now its 3104.
Similarly Boohoo is growing its the biggest in the game. It has a state of the art warehouse with autonomous operations. Its selling clothes all day and night, as its international. From UK to Australia. When in UK its night, in Australian its day. Plus the warehouse in Leicester and ownership of multiple brands that have seen growth. Boohoo has no debt (I heard in a YouTube video). Even when it has been doing fantastically, the share price has not always reflected performance. In my opinion when it turns round, there price will sky rocket. Since the lockdown Boohoo has been growing and buying out companies. Sales are at record levels, people have less money in this pandemic crisis, so are likely to opt for cheaper clothing thats still fashionable. Brick and mortar competitors have fallen, so theres less competition. The media has publicised Boohoo news - though they have tarnished the reputation a bit. This has given Boohoo greater recognition. Thus, more people know aboit Boohoo now than ever before. As for Slavery, Boohoo has ceased trade with 2 suppliers and no others have yet been fingered out of 15000 traders in Leicester