RE: Returns Are Significant22 Apr 2023 19:23
Revenue and sales are the same thing PP1. What am I not looking at that’s ahead of me? What don’t I know that your echo dot has told you?
My reading extends beyond google searches and links from the daily mirror.
The issue of returns is an issue for all online retailers, not just boohoo. My wife does exactly the same. Order dress after dress for a night out, wedding, etc, finds one she likes and sends it back.
This is where processes and automation come in to have the stuff checked and re-packed ready to go out again.