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£29 today lol.....

Are we going to get £28 today?

Both of the below still neutral but they both increase their target price. In all the recent broker ratings across the different views all brokers are increasing their price target for Ocado. They all have that in common.

GOLDMAN RAISES OCADO PRICE TARGET TO 2300 (2205) PENCE - 'NEUTRAL'

JPMORGAN RAISES OCADO PRICE TARGET TO 1800 (1650) PENCE - 'NEUTRAL'

Currently:

Ocado £20.68bill
Tesco £21.29bill

Will treat myself to a massimo latte if they overtake Tesco..

Another move up so far today against the grain.

Others buying into Ocado's huge potential. £28 could well be next week, or even Monday....

Seems Ocado are already involved in the contract tracing app

https://www.bbc.com/news/technology-53083340

"And Simon Thompson - a former Apple executive - is joining to manage it.

Mr Thompson is currently chief product officer at the online grocer Ocado. He has been appointed to Baroness Dido Harding's Test and Trace team, where he will have other duties in addition to the app."

Interesting post 1stTimer, welcome to the Ocado board.

It's something I think Ocado could do but it's risky. Financially would be lucrative and huge PR coup if carried out successfully. Get it wrong and everyone will know about it.

Amazon seem more suited to it currently, however government would favour a UK company if possible.

There's no guarantees for sure but I see Ocado as far more likely to reach £40 than £14. There have been these fantastic investment opportunities within the share thus far. There will be a point in the future when the potential is fully factored into the share price. By that time though the chance will be lost. So many still misunderstand this share which is great. Will not always be the case though.

Investment choices/strategies are a very personal choice. Diversification is more comforting but when big opportunities come by they can, if taken, put rocket boosters onto the portfolio performance.

An insight on "why people are so down on stores"

John Lewis booking a £470m hit to their store values today.

https://www.theguardian.com/business/2020/sep/17/john-lewis-to-scrap-staff-bonus-and-cut-value-of-stores-by-470m

Nothing frightening about another positive day for Ocado. Spreading false information about Ocado and Marks and Spencer on these boards is very disturbing though.

Costa77,

Good to hear you agree with most of my points. Thanks for your elaborations. Interesting.

Great rise, totally against the current ill winds of the FTSE 100 and NASDAQ

No declared major shorts re Ocado now. Check out the graph history, from most shorted on FTSE in 2016/7 to now one of the least....

https://shorttracker.co.uk/company/GB00B3MBS747/

casapinos,

The number you quoted referred to John Lewis not John Lewis group.

John Lewis pension fund sold around 25% of Ocado in 2011 for a meagre sum. Had they held on it would have kept the pension fund in surplus forever. Amazon approached Waitrose a few years ago re a partnership it's alleged.

Missed open goals in turning down Amazon and Waitrose. However without Waitrose Ocado would not exist so we have to be thankful to them

casapinos,

I have looked further into your information and it's clear that your highlighted quote refers to John Lewis not Waitrose. Change is happening in grocery online but not that fast. I'm sure you are happy to be corrected here? Waitrose are aiming for 20% of revenues to be from online post covid, not the 60% that you state.

https://internetretailing.net/strategy-and-innovation/strategy-and-innovation/john-lewis-partnership-outlines-a-digital-first-strategy-for-world-where-20-of-waitrose-sales-and-60-of-john-lewis-are-made-online-21785

Aimigo asked for my opinion which is why I offered it.

You may not agree with my opinion but I do not peddle false information around. We're still waiting for the substantiation to your statement Neil.. Unless you agree it's false?

Cheapsharesboy,

Your misogynistic posting has no place on this board or anywhere else.

Neil,

You've had numerous opportunities but still avoid supplying any back up material to your much discussed false statement of the below:

"Plus M&S have layered a 5% prem on food at Ocado versus store pricing"

Aimigo,

It's an interesting point. As you've asked for it here is my opinion. I agree with the UBS analysts. Here's Dannyreds used quote below

"Indeed, UBS analysts clarified that the Ocado Retail JV makes up less than 10% of its valuation."

The key there is less. Ocado's market cap is £19.76bill. I would value each half of the Ocado retail JV at roughly £1.3/4 bill. MKS has a market cap of £2.19 bill. Huge issues with the non JV side of MKS I see are ongoing increasing local lockdowns, possible national lockdown. No new furlough scheme. Christmas predicted to be a very poor one for stores. MKS's huge 1,400 store network very prone to loss of footfall from the huge permanent work from home trend and ongoing huge shift to online. There will be very large costs incurred in shaping the store network to suit a post covid world. Clothing and homewares continually weak and facing very tough competition.

I see many better investment cases than MKS currently. Ocado has returned 30%+ over the last 2 months versus MKS's 12%

Yes, I and the market value Ocado solutions currently at £18billion+. I am still invested as I believe this value will increase.

Huge, huge changes in the market landscape. Years of online grocery shopping evolution packed into 7 months. As Covid lingers and spreads again so will the shift move further online.

Waitrose are in all sorts of trouble. Sainsburys, without the clout and supply chain of a Tesco and lacking the digital cutting edge of an Ocado, are looking very vulnerable too.

do8erman,

Thanks for your positive comment. I won't diversify into relationship advice :o) Would say keep hold of Ocado, your wife will be very appreciative of the gains to be had.

Rocka999,

Yes, we have been watching them. Marks and Spencer were first compared to Ocado as an investment on this board on July 5. Since then.... Ocado +32%, MKS +12%. Let's see how that continues over coming months..

As a long-term bull of Ocado how do you see the OCDO price progressing over the short/medium term? The choppy waters infested with shorts are long gone. Serenity now with no major declared shorts. Ocado has matured in so many ways. Very interested in how you see this next phase, with Ocado having over £1 bill in the bank, playing out.

Cheers!

Fair enough. I don't see management doing enough at Marks and Spencers currently. It's share price is a fifth of what it was 5 years sgo. With over 1,400 stores it's a very cumbersome "dinosaur" as you put it. We all have our own investment aims. Mine is to maximize profit.