RE: At last19 Feb 2026 09:37
While the CEO does not come from a traditional FMCG multi-retail background, this alone should not be disqualifying. Jeff Bezos similarly lacked direct retail and logistics experience when founding Amazon, yet succeeded through adaptability and collaboration with specialists.
Callum brings relevant strengths in regulated environments, capital raising, investor engagement, brand positioning, and turnaround leadership, all of which are highly pertinent to the company’s current phase.