RE: RNS3 Mar 2022 11:45
"Hawi fully agree with your comments. In the past ITV share tanks because of lack of innovation in the streaming area. However, once they commit investment to their new age streaming service, the SP also tanks. They can’t win can they?"
Pom, you are bang on the point!
What matters is that whether ITV is making money or in a loss? When majority of the companies are still running the businesses in loss, ITV is increasing their investment towards digital growth!
I think market misinterpreted that £1+ billion investment entirely is in Digital growth whereas investment in ITVX is just £20m in 2022 and £160m in 2023. The rest is still with studio content generation and partnerships?
BritBox UK subscriptions have increased by over 45% to 733,000! Read again, it is 45% up! You have the growth in subscriptions too?
What growth does MKS offer?