Member Info for ShareExpert

Signed up to BOO consumer e-shots a couple of weeks ago and nearly every day is a new sale day, with RRP prices and reduced prices.

If they did this in the USA I can totally understand why there is a 100M lawsuit, the UK is more relaxed on this and though there are rules about a product must be in stock, displayed and sold at a price for a certain amount of time before any discount can be applied, the UK gets away with murder on selling new products with fake RRP's and sale prices, you see it all the time online and even in high street.

But if BOO have acted like they do in the UK in the USA, particular California where advertising and miss leading customers is a big no no then BOO could really find themselves 100M out of pocket if they have to pay up.

For BOO sake let us hope they are not having daily sales in the USA and emailing customers all the time, just allows more evidence to be collected and more likely they will have to pay up.

Loads of positives around BOO and when we thought the scandal was all over here we are all over again with old news intensifying and causing real issues with investors losing confidence.

If this goes to 350p we are looking good but the SP is really struggling to hold over 330p and since results it has been in constant decline.

Ask yourself this those who are still holding, bet you wish you had sold at 360p, I know I do.
Do I regret selling earlier NO WAY, if it goes to 350p oh well I lost some additional profit but I have protected the profit I had.

No positive news for months, NEW LOOK are not getting bought by BOO they have a lifeline, so that aint happening any time soon, TED BAKER as sorted itself out and doing OK, unlikely to sell up and M&S well would that really be a good buy for BOO, not so sure.

As time passes I just feel sub 300p is more likely than 350 plus in short term.
Get out, protect profit, buy back in when its stable and that could be at 350p or 250p but a further 80p drop from these levels would hurt, whereas a 20p gain well some profit got missed out on.

Hope for BOO sake they were not having daily sales in USA and California, otherwise lawsuit will hit them hard.

Steve glad I can make you smile, because this share aint making anyone but shorters smile at the moment.

Never afraid, my profits are banked!
You'd be wise to do similar and get back in sub 300's

Did they put it on at 230p?

Cannot see us at 230p, but it you had ask me last week I'd have said no way we would be under 330p, but look, we are there so no idea what the rest of this month might bring.......

how is 329p moving up quick, it has moved all of what? 2p !!!

LOL moving up quick is when it goes from 327p to 347p, not a penny movement Peace123

Peace why do you BS about L2 buys, its a massive sell off this morning, the SP continues to drop, you sure your not confusing buys with sells?

We all did, some thought it was 335p, some thought it was 341p but every support keeps crashing.

Sub 300's are looking more and more likely as time passes, far more likely then getting over 350 plus

The silence is the act of a guilty company or guilty participants within that company.

We hate shorters, we hate the MP's but made calling for Kamani to be removed is correct as his methods are that of a small private company, he now owns a huge public company and he has to be so careful on what he does as it is very easy to break laws.

So I think there is more bad news to come and the lawsuit in the USA is a little scary too as USA always sides with consumers, never the company as it is easy money for the US government to get 100M out of BOO.

Your business is under heavy fire, lots of allegations of slave labour. The board hires Levitt to investigate and she arranges a call with Kamani to ask questions.

Why is he not prepared (he is a professional business man), why is he in a hotel. Why does he seemingly not care about her questions, I get the impression he still runs and thinks like a small company man but one who has done incredibly well as BOO is a superb company but I feel his lack of willingness to fight and stand up says to me his methods are borderline and potentially illegal and that is the reason for his silence.

An innocent honourable man would standup for himself and his company, he would fight and take whatever legal action he could.

Levitt review found lots of negatives and maybe now the big investors are doing due diligence and refusing to buy in or even worse selling off.

Something just does not seem right, the results should of pushed us over 400 and any re-trace should of being small, not over 70p loss in share price that is like 20%.

People are selling as losing confidence because Kamani does not seem to be fighting this.

Big volumes are bring sold, that is not PI's

Confidence is lost.

Kumani is not fighting the allegations, he is silent, strikes me as a guilty man

The stress and manipulation of this share does it for me, it is not a stable investment.

No news until December earliest that could be positive, with results in January. I can just see this getting battered left right and centre.

I am with Kitty on this if it goes back towards 348-355 levels I will see it as stability and start buying back in slowly but I truly feel this could hit the 270's again over coming weeks, if it does go sub 300 and it feels highly possible it will represent a great buy in.

One thing that gets me, if I owned this company and was a man of honour who did nothing wrong then one has to ask why is Kumani seemingly not caring about this situation.

In his interview with Levitt over the situation he was in a hotel and seemingly did not care, he strikes me as a man screaming at all his buyers you must buy our rags at the lowest prices possible locally to give us quick turn around and I do not care where you buy from, buy cheap so I make more.

His silence and willing to fight makes me feel that are many more gremlins in the Kumani and Boohoo closet yet, Halloween is approaching and I feel Boohoo may have a few more scares yet to drive the SP down before anything major comes to drive it up.

I am out, this share does mental health no favours, there are easier wins elsewhere, perfect example ASOS or TED Baker.

Well the lower gaps are filled, so I feel today is the last chance for this to finish blue, a red finish today spells out weeks of slow declines to me.

Today it needs to reverse the trend of past week and push us back over 341p

Seriously now it must be time to fill the upper gaps?

I did not sell and I hope I do not regret it, even worse potentially I added more at 329p again hope I do not regret that decision either.

Hope it can stay above 335p today even better finish blue this is oversold and shorted, we need a blue day.

Well it has had its chance to fill the gap, let us pray we close blue today.

They are 100% offering financial demise by trying to convince investors to sell up their shares so they themselves can benefit from the drop in SP as they are shorting.

Also note the document written by Shadowfall is written by the director and owner of the company himself, not a staff member which also makes this look very personal.

The fact Matthew Earl from Shadowfall, Archie from Guardian and Liz Kendall the MP are all socially connected and maybe even aquaintences in real life screams they have their own agenda to bring BOO SP down as all of their attacks is at BOO investors with the sole intent on reducing SP. We know Shadowfall has a major interest being a shorter so are Archie and Liz Kendall getting back handers from Shadowfall or are they themselves also shorting too.

Shadowfall look to be in big financial trouble.

Hence they are so desperate for their short to succeed on Boohoo because if it fails then that could be the last report they ever write.

Need to try and hold out and not sell my shares to them tomorrow morning and likewise for other holders too.

342 is an awesome price this simply should not be happening but the SP is dropping.

Let us pray we get a miracle 7am RNS we won’t but one can dream

Shadowfall are shorting BOO and will gain from any SP drop.

So Shadowfall are not being moral at all here, they are been scathing to maximise their own gains.

I truly hope it goes up tomorrow.

The Shadowfall document is terrible reading but at the same time they are shorting Boohoo so will do everything in their power to get the SP down so they can profit from it.

Fingers crossed it goes up tomorrow and I can panic less but if it drops then I am out and will monitor the SP and aim to get back in when it seems more stable, my thinking is if it drops tomorrow to 320p then next week it could be 250p and I can re-enter, of course I may sell and then later tomorrow it will be 350p and I shall kick myself.

But at same time we all need an exit plan where we cut our losses and protect our £££