Pole Position3 Feb 2021 12:11
JC (ceo) said something along the lines that Gfin find themselves in a leading position in e-sports. This is of immense value going forwards given where e-sports is heading. Who would not want to be a market leader in e-sports with its potential value? Provided JC + team know how to capitalise on this, whilst genuinely running the company properly (i.e. focus on profit).
I feel for the shareholders in prior years - substantial dilution and disappointments. I can only imagine that during those years, much was thrown into marketing. Now that we have got themselves in that position, after considerable expenditure, it feels, this is the next leg up.
As for the incentives provided to investors in the April 2020 fundraising, hats off to the investors who invested when the company was in a blackout tunnel and took the risk.
As for the turnaround, majority of them do not work. However, this one really appears to be on an upward trajectory.
COST RATIONALISATION - carried out, the fat cut out. Fixed overheads cut.
MOAT - brand name / big name clients are sticky (EPL and F1 renewal) = increasingly becoming the "go-to" in e-sports.
REVENUE OPTIMISATION - revenue now appears to be derived from channels with higher operational leverage
POTENTIAL OPP'S - With John, former Apple GM + ex-Activision appointment - I reckon there are ample of new revenue streams that they will capitalise on.
CULTURE - Listen to JC's previous podcast, the times he keeps reiterating, " increasing shareholder value" (or words to that effect). Launching a formal sales review - may not do him personally any favours (since he may get the boot if sold - still he is doing it). Also, the culture strikes me as very entreprenuerial and dynamic.