RE: Shorter's30 May 2022 16:03
Mooky is very pleased with the performance of admissions for Top Gun Maverick and importantly noted that premium formats like IMAX and 4DX are doing very well.
Mooky stands to be awarded a £33m bonus when, not if, the cineworld share price returns to 190p. That is a great incentive to work to achieve that.
The market is waking up to the fact that the existential crisis cinema was facing over the pandemic is well and truly over.
In the United States, concerns about the coronavirus seem to have faded. About 85 percent of prepandemic ticket buyers (those attending at least four movies a year) currently feel safe going to theaters, according to polling by National Research Group, a film industry consultancy. In January, about 65 percent felt safe. N.R.G. data shows that consumers in general view movie theaters as safer than gyms, bars and restaurants.
“This is the real turnaround,” said Mooky Greidinger, the chief executive of Cineworld, which owns Regal Cinemas, the No. 2 multiplex chain in the United States. “We are very, very optimistic for the rest of the year.” He noted that a large percentage of “Top Gun: Maverick” ticket buyers opted for premium-priced screenings in large-format theaters such as IMAX. “Give us every weekend a movie like ‘Top Gun!’” he said.
Source: https://www.nytimes.com/2022/05/29/movies/top-gun-maverick-box-office.html