Profit Warning Trading Update dated 16 December 202123 Jan 2022 16:58
According to the Profit Warning Trading Update dated 16 December 2021, Boohoo Group total net sales for the three months to 30 November 2021 were up 10% on the same period for 2020.
(For your information, net sales figure gives an accurate account of your sales. As opposed to the gross sales figure, net sales is the total amount after discounts, returns and damaged goods are removed.)
Net sales impacted by returns rates that are 12.5 percentage points higher than last year, and 7 percentage points higher than pre-pandemic levels driven by an exceptionally high dress mix
For the year ending 28 February 2022, the Boohoo Group now expects net sales growth to be 12% to 14%, compared to previous guidance of 20% to 25% growth.
This reflects our expectation that the factors impacting our performance in the Period persist through the remainder of the financial year, and recent developments surrounding the Omicron variant could pose further demand uncertainty and elevated returns rates particularly in January and February.
Adjusted EBITDA margin for the year is expected to be 6% to 7%, compared to previous guidance of 9% to 9.5%, implying adjusted EBITDA of between £117 million to £139 million.
This is due to significantly higher returns rates impacting net sales growth and costs, with continued extended delivery times impacting international demand, consequently driving lower returns on marketing expenditure, and significant ongoing pandemic-related inbound freight cost inflation.