RE: Calm down13 Dec 2025 20:10
Been to the closest store next to me (London EN4) around lunchtime. Was as busy as last Xmas. Not crazy busy, but a short queue of people waiting to pay, and several other shoppers looking around. Far from an empty store. Christmas boxes at 50% off, and Xmas cards 3 for 2 promo. Can't remember if they did this last year though. Is management expecting a margin shrink as opposed to volume compression?
To me the 27% price drop yesterday was an over-reaction to an unscheduled / surprise trading update that should have come 3rd week of Jan instead.
Intend to add a tad lower than the Friday closing price.