The market in general is down. Everywhere.23 Sep 2022 09:51
That coupled with online businesses being the most shorted just means that this is a heavy bear market. The shorters are taking advantage and nothing can be done in the short term so endless discussions on shorters being burned are pointless.
It’s not just Boo, THG, ASOS. Looks elsewhere, Royal Mail nearly at covid levels, IAG nearly under £1, EasyJet also losing 50% of its value in the last year presumably as travel is at its peak.
The list goes on, the online businesses are the best to be invested in at this time but expectations will have to be lowered for the short term. I can see this rising but not anytime soon, I think summer 2023 we will see a big change.