RE: Elizabeth Hill2 Aug 2021 15:41
I get what you are saying and I'm actually a business and marketing consultant so will try not to be offended lol
There is another side to any argument HH , in that a business is best focusing on it's core activities. I worked for one of the largest tech companies in the world and they still outsourced various functions, in fact in one of the roles I worked in a role similar to an account manager in an internal marketing agency set-up, whilst they also outsourced much of their advertising too so we parked in parallel and sometimes in competition with them as we criss crossed many areas. Eventually they went the route of outsourcing everything related to this as oppose to keeping their own staff.
For instance, in terms of marketing, say you have a UK company generating £5m revenue operating in the UK and a few overseas European locations, they might have a small core team for marketing - however, there is no way that core team will within the team have capable copywriting, web/graphic design, translation, animation capabilities alongside business and market intelligence too. I don't have an engineering or mining background so hard for me to translate in those terms :-)
There is a limit to one's capabilities along your natural strengths and weaknesses and the same applies to the running of a business. I've set up and run a business and helped countless others set up and run theirs - you should absolutely not try and do everything yourself, it is inefficient in it's own way :-)