RE: Unsettled16 Aug 2022 20:11
I’m quite familiar with made furniture and can assure you within the market it’s certainly not expensive, the problem really is it’s cheap furniture shipped from china dressed up to be high end with what used to be great marketing.
And that’s there problem! Not that they have ever turned a profit anyway but current shipping costs make it a broken business model, high costs, low margin! High cost of customer acquisition and logistics = ongoing loses hence the share price
Looked like a great business 10 years ago but the world has changed, can see this getting bought out for the data and disappearing in the next 18 months