LONDON (Alliance News) - Matomy Media Group Ltd said on Thursday it would meet its earnings before interest, tax, depreciation and amortisation guidance for 2015, after a strong second half for the digital advertising firm.
Matomy said strong growth in the second half of 2015 meant it had delivered a full year earnings before interest, tax, depreciation and amortisation - adjusted to strip out finance expenses, gains on re-measurement of fair value, losses from affiliated companies, non-recurring items and share-based payments - in the range of between USD25.3 million and USD25.7 million, in line with the reduced guidance issued in August. Guidance had originally been set at between USD25 million and USD27 million.
The company also said it expected to report revenue of USD256.0 million to USD259.0 million, which, whilst down from the original guidance of USD275 million and USD285.0 million, would be higher than its 2014 revenue of USD237.4 million.
This, the company said, was down to increases in revenue generated from a number of streams, including from aggregate mobile activity, up to USD78.2 million for 2015 from USD39.1 million in 2014, as well as from video activity, which was 51% higher than 2014.
Revenue generated through mobile programmatic advertising platform Mobfox performed particularly well, double what it was in the final quarter in 2014, and boosted total revenue further.
"Recent growth in mobile and video revenues supported by programmatic capabilities drove the improved results and balanced the challenges experienced in early 2015. Looking ahead to 2016, we continue to witness the rapid evolution of the industry, and believe that mobile and video advertising supported by programmatic capabilities will be the growth drivers of the future," said Chief Executive Ofer Druker.
Matomy shares were up 7.8% at 110.00 pence on Thursday morning.
By Hannah Boland; hannahboland@alliancenews.com; @Hannaheboland
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