Termination of option agreement

Crossrider plc

("Crossrider," the "Company" or the "Group")

Termination of option agreement

Crossrider (AIM:CROS) announces that the call option agreement entered into by Unikmind Holdings Limited ("Unikmind") on 23 September 2014 with Zirconium Limited, a company owned and controlled by Koby Menachemi, the former CEO of the Company, has been terminated. The agreement, as described in paragraph 5.4(a) of Part 5 of the Company's AIM Admission Document, granted Zirconium Limited an option to acquire up to 5,376,340 existing ordinary shares of US$0.0001 each ("Ordinary Shares") held by Unikmind at an exercise price of USD 0.44873 per Ordinary Share.

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About Crossrider

Crossrider is a creator of digital advertising platforms specialising in monetising web and mobile media through the use of big data. The Company's web and mobile platforms power ad networks, agencies and direct publishers and enable the delivery of relevant digital advertising through the analysis of big data: making online marketing significantly more efficient and cost effective.

The Group operates web and mobile platforms which generate big data, enabling the development of a proprietary ad serving algorithm and engine that can extract value from this data to deliver relevant advertising to targeted users.

Crossrider's vision is to become the de facto standard platform for delivering relevant web and mobile adverts to billions of people, powering the next generation of digital advertising.

www.crossrider.com