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1 Nov 2011 07:00
Press Release | 1 November 2011 |
Brulines Group plc
(the "Company" or "Brulines")
Contract extension with Enterprise Inns
Brulines Group plc (AIM:BRU), the leading provider of real time monitoring systems and data management services for the leisure and forecourt solutions sectors, is pleased to announce that it has secured a new long-term agreement with Enterprise Inns ("Enterprise") that also includes the Group's revolutionary iDraughtTM bar management solution being rolled out into 500 Enterprise pubs, taking the total installation figure for iDraughtTM systems to over 2,000 pubs across the UK. The renewal and expansion of the relationship will also see the introduction of the Group's Nucleus Smart TillTM EPOS system.
Simon Townsend, Chief Operating Officer at Enterprise, said: "We are extremely pleased to be extending our relationship with Brulines in this way. It is part of our ongoing commitment to deliver enhanced support to our publicans where it is appropriate, and we believe iDraught will deliver real value to their businesses."
James Dickson, Chief Executive of Brulines, said: "We are delighted that Enterprise has chosen to extend its relationship with Brulines, and to be partnering Enterprise in delivering the iDraught system to its publicans and are confident that the insights it provides will help them drive best-in-class margins on draught products.
"The introduction of Nucleus Smart Tills gives publicans the opportunity to track draught dispense volumes against till data, giving greater transparency on pub performance, and the opportunity to maximise profit."
- Ends -
Enquiries:
Brulines Group plc | |
James Dickson, Chief Executive | Tel: +44 (0) 1642 358 800 |
james.dickson@brulines.com | www.brulines.com |
Cenkos Securities plc | |
Stephen Keys / Camilla Hume | Tel: +44 (0) 20 7397 8900 |
www.cenkos.com |
Media enquiries:
Abchurch Communications | |
Joanne Shears / Mark Dixon / Oliver Baxendale mark.dixon@abchurch-group.com | Tel: +44 (0) 207 398 7729 www.abchurch-group.com |
About Brulines
Brulines Group is focused on the provision of real time monitoring systems and data management services for the UK's leisure and petrol forecourt sectors. Since its admission to AIM in 2006, the Group has grown both organically and through a series of strategic acquisitions to give the Group access to key vertical markets. The Group operates two divisions which comprise five key products:
LEISURE DIVISION
Dispense Monitoring (DMS) | The Group's core product, DMS, is widely used by owners and operators within the UK licensed on-trade, especially the tenanted / leased pub sector. Flow meters connected to draught beer dispense lines send data via an on-site communication panel to a secure central database. Liquid volumes by fount, draught wine or post mix are tracked as they are served, thereby helping customers to maximise sales, service and quality as well as managing their costs . DMS is installed in over 22,000 pubs and manages data for more than one in three UK pubs. |
i-draught (formerly BQM) | A more recent and rapidly growing product offer is i-draughtTM, an extension of the Group's DMS, which scrutinises the quality of products running through beer lines in a bar; measuring volume, temperature, flow rate and liquid type (e.g. beer, cleaning fluid or water) at the point of dispense. i-draught is the first system to provide effective measurement of true yields on draught products. Actual dispense volumes are compared with till transactions to identify shrinkage from products given away, pilferage and wastage. i-draught measures the precise temperature of every pint as it is dispensed, the time taken to dispense each drink, and automatically identifies the liquid allowing customers to know exactly when lines are cleaned. Wherever they are, customers can stay in control through accessing their information on a secure web site. |
Gaming Machine Data Services
| The acquisition of Coin Metrics in May 2007 was a strong strategic fit with Brulines' existing Machine Insite business which already provides gaming machine data management and consultancy services to operators within the pub, club and leisure markets. Customers benefit from state-of-the-art real-time data capture and reporting systems that deliver improved machine profitability and operational security. |
Vending Telemetry
| The Group's subsidiary Vianet is a pan-European provider of telemetry solutions and data applications to the vending industry. Vianet provides services for all vending management needs; from operations, sales, field services, national accounts to senior management.
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FORECOURT SERVICES DIVISION
UK Petrol Forecourt Data Services | The Group's wholly-owned subsidiary, Edensure, supplies key management information to independent, multi branded owner, and supermarket petrol forecourt operators in the UK which helps reduce loss of fuel and improve profitability. Edensure provides petrol retailers with an unrivalled level of accuracy in the monitoring and management of their wet stock, using the most sophisticated analytical techniques available worldwide. |
Headquartered in Stockton-on-Tees, Brulines employs more than 240 people.
For further information, please visit www.brulines.com
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