The Mission Group Regulatory News (TMG)

27 September 2022

The MISSION Group plc

("MISSION" "The Company" or "The Group")

CHANGES TO THE BOARD

The MISSION Group plc (AIM: TMG), creator of Work That CountsTM, comprising a network of 15 Agencies delivering real, sustainable growth for its Clients, today announces that Mark Lund OBE has joined the Board as a Non-Executive Director and Deputy Chair.

At the same time, Andrew Nash has informed the Board of his intention to step down. Mark Lund will assume his role as Chair of the Board's Audit and Risk Committee.

Most recently, Mark Lund was President of McCann Worldgroup UK and Europe (2014-2022) where he headed a 5,000+ strong organisation across 45 countries. His remit was to bring them together to deliver total integration at scale in all aspects of business communications and reputation building.

Prior to this, he co-founded two independent advertising businesses, one of which, Delaney Lund Knox Warren, became a top 10 UK agency, now known as Mullen Lowe. He has also served as the Chief Executive of the Central Office of Information (COI), the UK government's marketing and communications arm and behaviour change centre.

Mark has been Chairman of the Advertising Association and served on the councils of both ISBA (the Incorporated Society of British Advertisers) and the IPA (the Institute of Practitioners in Advertising) and as Chair of the Advertising Association's Media Smart and Children's Panel. He still sits on the Advertising Association council.

He received an OBE for services to the advertising industry in the Queen's Birthday Honours list 2016. Mark is currently Chairman of Asbof, the funding body for the UK's advertising self-regulation system and of Smart Energy GB, the body overseeing the consumer outreach for the Smart Meter rollout.

Commenting, Julian Hanson-Smith, Non-executive Chair of The MISSION Group, said:

"We are delighted to welcome Mark to the Board. He has spent over 25 years leading and founding marketing and advertising organisations, as an entrepreneur and executive, and made a significant contribution to the industry's governance.

"His calibre and track record will help The MISSION Group in its continued growth and evolution. Mark's experience is fully aligned with our focus on growing in strategic areas that expand our capabilities in support of our vision to be the preferred creative partner for real business growth."

"I would also like to thank Andrew Nash for his significant contribution to the Group. We wish him the very best in his future endeavours."

Mark Lund added:

"Joining The MISSION Group is an exciting prospect - the Group has terrific talent and great potential and I look forward to working with them to deliver growth for our Clients and the Group. The media and advertising landscape is highly dynamic, and I want to help The MISSION Group innovate and evolve to take advantage of this constant change."

Regulatory disclosures (in accordance with Rule 17 and Schedule Two paragraph (g) of the AIM Rules for Companies)

Save for the information set out above and below, there are no further disclosures to be made in accordance with Rule 17 and Schedule Two paragraph (g) of the AIM Rules for Companies in respect of the appointment of Mr Mark George Lund OBE, aged 63.

Mr Lund currently holds or has held the following directorships and partnerships in the last five years:

Mr Lund does not hold currently hold any ordinary shares of 10 pence each in the Company.

ENDS

ENQUIRIES:

NOTES TO EDITORS

MISSION is a collective of Creative and MarTech Agencies led by entrepreneurs who encourage an independent spirit. Employing 1,000 people across 27 locations and three continents, the Group successfully combines its diverse expertise to produce Work That CountsTM for our Clients, whatever their ambitions. Creating real standout, sharing real innovation and delivering real business growth for some of the world's biggest brands. www.themission.co.uk