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O2 TV service

31 Aug 2006 10:00

Telefonica O2 Czech Republic, A.S.31 August 2006 Press release Telefonica O2 Introduces Revolutionary O2TV Services Date: 31. 8. 2006 Starting from September 1, 2006 fixed lines become also a channel forentertainment. The first Czech integrated operator Telefonica O2 Czech Republicis introducing its revolutionary O2TV service bringing to customers' homeshundreds of movies, wide selection of TV channels and radio stations. To be able to watch O2TV customers only need a modem supporting O2TV service anda set-top box connected to a standard TV set. At the moment the service may betheoretically used by more than 1 million fixed lines in Prague, Brno, Ostrava,Olomouc, Plzen, Liberec, Ceske Budejovice and many other district cities. Moreareas are going to be covered soon. With O2TV customers get more than just access to movies and TV and radioprogrammes, they can enjoy other benefits of the service as well. The first ofthese services is Videoteka (the Library), a virtual video rental shop wherecustomers will be able to choose from an abundant selection of films, fairytales, and documentaries, all of which will be available for unlimited viewingover a 24 hour period - just like a movie from a classic video rental shop.Initially 250 films will be available for viewing, and their number will grow ata constant rate. TV Archiv (TV Archive) will enable viewers to watch films,serials, or sports broadcasts that they have missed, after up to seven days.O2TV is also going to offer TV Pruvodce (TV Guide), which will enable viewers tolook up information about programmes on individual television channels and radiostations, including detailed information about the shows. Program packages We created the programme packages based on the needs of our customers, they wantto make their own choices and pay only for services they really use. That is whyO2TV is offered in the form of two basic programme packages O2TV Zabava (O2TVFun) and O2TV Kino (O2TV Cinema); together with these schemes customers cansubscribe one of six additional programme offers. Customers who also use O2Internet Expres service will pay CZK 377 excluding VAT for the basic programmepackage. Customers not using O2 Internet Expres service will pay CZK 460 excl.VAT per month for the service. Films "rented" from library will cost between CZK9 and 70 per film excluding VAT. Special offer In connection with the launch of the O2TV service, Telefonica O2 Czech Republichas prepared a special offer for its customers. All customers who order thebasic program package of O2TV Zabava (O2TV Fun) or O2TV Kino (O2TV Cinema)between September 1 to October 31, 2006, will pay just CZK 1 for their firstmonth of using the service. Activation, installation, rental of the requiredset-top box, and access to the TV Archive service will be also charged CZK 1(excluding VAT). Furthermore, as a bonus, subscribers will get their first filmfrom the "Videoteka" Film Hits category for CZK 1 (without VAT). Basic O2TV program packages: O2TV Zabava (O2TV Fun) - fun for the entire family Programmes: CT1, CT2, Prima, Nova, Markiza, STV 1, CT24, CNN, BBC World, Jetix,Minimax, A +, Spektrum, National Geographic, Discovery, AXN, Zone Romantica,Zone Reality, CT 4 Sport, Galaxie Sport, Eurosport , Eurosport2, OCko, MTVEurope. O2TV Kino (O2TV Cinema) - for film buffs Programmes: CT1, CT2, Prima, Nova, HBO, HBO2, Cinemax , Cinemax2 Additionally, customers may create their own programme sets by combiningcomplementary programme offerings. Contact for further information:MARTIN ABKAPress Spokesmantel: 800 163 342 (800 1 MEDIA)fax: 271 469 896e-mail: public.relations.cz@o2.com http://www.cz.o2.com/ About Telefonica O2 Czech Republic Telefonica O2 Czech Republic, a.s., is the first integrated operator in theCzech Republic formed on 1 July 2006 by the merger of the leading fixed lineoperator, CESKY TELECOM, a.s., and the strongest mobile operator, Eurotel Praha,spol. s r.o., into a single telecommunications organization. The organization isnow operating nearly eight million lines, both fixed and mobile, making it oneof the world's leading providers of fully converged services. Telefonica O2 Czech Republic offers the most comprehensive portfolio of voiceand data services in this country. A special attention is paid to theexploitation of the growth potential, in particular the data and Internetbusiness. Telefonica O2 Czech Republic operates the largest fixed and mobilenetwork including a unique 3rd generation network, CDMA (for data) and UMTS,enabling the transport of voice, data and video. Furthermore, Telefonica O2Czech Republic offers the largest network of WiFi hotspots in the country. Telefonica O2 Czech Republic is part of the O2 Group within Telefonica SA. Ituses O2 brand for all consumer-facing activities. In all communications thiswill be supported ty Telefonica's endoresement. About O2 O2 comprises mobile network operators in the UK and Ireland, along withintegrated fixed/mobile businesses in Germany and the Czech Republic. It alsoowns 50% of the Tesco Mobile and Tchibo Mobilfunk joint venture businesses inthe UK and Germany respectively as well as having 100% ownership of Be, aleading UK fixed broadband provider. In addition, the group includes O2 Airwave,which supplies secure digital communications to the emergency services and otherpublic safety organisations. O2, a Telefonica company, is headquartered in Slough, UK, and has more than 35million customers across Europe. About Telefonica S.A. Telefonica is one of the largest telecommunications companies in the world interms of market capitalisation. Its activities are centered mainly on the fixedand mobile telephony businesses with broadband as the key tool for thedevelopment of both. The company has a significant presence in 19 countries and a customer base thatamounts more than 186 million accesses around the world. Telefonica has a strongpresence in Latin America, where the company focuses an important part of itsgrowth strategy. Telefonica is a 100% listed company, with more than 1.5 million directshareholders. Its share capital currently comprises 4,921,130,397 ordinaryshares traded on the Spanish Stock Market (Madrid, Barcelona, Bilbao andValencia) and on those in London, Paris, Frankfurt, Tokyo, New York, Lima,Buenos Aires and Sao Paulo. 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