Mobile Streams Regulatory News (MOS)

Mobile Streams plc ("Mobile Streams" or the "Company")

Appitalism App Concierge extended to support Android

Exclusive feature now supports app downloads from both Google Android Market and the Apple App Store

London - (AIM: MOS), 18 January 2012 - Appitalism has extended its exclusive App Concierge feature for paid Apple apps to also support free Android Market apps. From today, more than 250,000 additional free Android Market apps can be downloaded seamlessly from Appitalism.com, eliminating the need to transfer the Appitalism user over to the Android Market to complete their purchases. 

Customers simply browse Android Market apps on Appitalism.com and, once selected, the Appitalism App Concierge automatically retrieves those apps from the Android Market as a fully-automated background process. The customer then receives an SMS text message with a direct installation link for the apps on their Android device or they can install the apps directly from their Appitalism App Cloud.

Simon Buckingham, CEO of Appitalism said: "By extending our proprietary App Concierge technology, more than 250,000 additional Android apps can now be downloaded directly from Appitalism.com. Since App Concierge now supports both Apple App Store and Google Android Market apps from one destination, our customers who have, for example, an Android smartphone and an iPad tablet, will find Appitalism an even more convenient place to find and get apps for all their devices from one destination."

Appitalism is the only store that allows consumers to manage all their Android Market and Apple App Store apps centrally from one place, putting an end to fragmented islands of apps, segregated by platform types. The beta launch of the exclusive App Concierge for Android feature follows the success of the App Concierge for Apple devices that was originally launched in March 2011.

In addition to being integrated as a feature into Appitalism.com, App Concierge has been designed as a stand-alone product for licensing to other third parties such as mobile network operators and brands who distribute apps to Apple and Android devices and want their customers to have the option to utilize their content portals and billing relationships for Android and Apple apps.

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Mobile Streams +1 917 751 9942

Victoria Tayler, Public Relations Manager +41 79 4301915