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Last checked at 
8 Dec 2025 07:00
RNS Reach
8 December 2025
Eagle Eye Solutions Group PLC
("Eagle Eye", the "Group" or the "Company")
US supermarket chain selects Eagle Eye
EagleAI selected to drive customer engagement and generate incremental sales
Eagle Eye, a leading SaaS and AI technology company that creates digital connections enabling personalized, real-time marketing at scale, has signed a three-year contract with a large regional US grocery supermarket chain ("supermarket chain") for Eagle Eye's AI-powered Personalized Challenges and Personalized Promotion Ranking solutions. The contract comprises a six-month proof of concept for a fixed fee across a subset of the grocer's customers, with the intention of rolling into a three-year SaaS-based contract across the wider customer base. This would make a material contribution to EagleAI ARR from H1 FY27, supporting the Board's current expectations.
The supermarket chain operates over 500 stores, principally across nine states. It will use Eagle Eye's AI-powered solutions to deliver greater personalization at scale, driving stronger customer engagement and delivering incremental sales.
This win, following the multi-year contract with a large North American food retailer announced last month, builds on Eagle Eye's progress in the North American market and the growing success of its reinvigorated sales initiatives.
Personalized Challenges uses AI and machine learning to combine personalisation and gamification to positively impact and reward incremental customer behaviour. This enables the delivery of highly profitable personalized campaigns. Personalized Promotion Ranking uses AI to understand which of a retailer's existing mass promotions is most relevant to each individual customer to enable more personalised marketing.
Tim Mason, Chief Executive Officer, said: "We are delighted to be working with this large supermarket chain, adding to our growing North American customer roster.
"Retailers around the world are increasingly seeking to deploy AI within their customer marketing. Our EagleAI products' ability to deliver rapid and measurable results places us at the forefront of this next wave of investment. With building momentum and improving pipeline conversion, I'm confident we have the right products and initiatives in place to capture more of this market opportunity."
Enquiries:
Eagle Eye Solutions Group plc | Tel: 0844 824 3686 |
Tim Mason, Chief Executive Officer |
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Lucy Sharman-Munday, Chief Financial Officer |
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Investec Bank plc (Nominated Adviser and Joint Broker) | Tel: +44 20 7597 5970 |
David Anderson / Nick Prowting / James Smith |
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Shore Capital (Joint Broker) | Tel: +44 20 7408 4090 |
Corporate Advisory: Daniel Bush, David Coaten, Lucy Bowden |
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Corporate Broking: Henry Willcocks |
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Alma Strategic Communications | Tel: +44 20 3405 0205 |
Caroline Forde, Hannah Campbell, Kinvara Verdon |
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About Eagle Eye
Eagle Eye is a leading SaaS and AI company, enabling retail, travel and hospitality brands to earn lasting customer loyalty through harnessing the power of real-time, omnichannel and personalized marketing. Our powerful technology combines the world's most flexible and scalable loyalty and promotions capability with cutting edge, built-for-purpose AI to deliver 1:1 personalization at scale for enterprise businesses, globally.
Our growing customer base includes Loblaws, Southeastern Grocers, Giant Eagle, Asda, Tesco, Morrisons, JD Sports, E.Leclerc, Carrefour, the Woolworths Group and many more. Each week, more than 1 billion personalized offers are seamlessly executed via our platform, and over 700 million loyalty member wallets are managed worldwide.
AI-powered, API-based and cloud-native, Eagle Eye's enterprise-grade technology is fully certified by the MACH Alliance and has received recognition from leading industry bodies, including Gartner, Forrester, IDC and QKS.
Web - www.eagleeye.com
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