CLL.L Regulatory News (CLL)

Cello Group plc ("Cello" or the "Company")

Director's dealing

The Company has been notified that on 18th September 2013 Mark Scott, the Chief Executive of the Company, purchased 15,200 ordinary shares of 10 pence each in the Company ("Ordinary Shares"). The purchase price was 64.04 pence per Ordinary Share. Mr Scott also notified the Company that on 18th September 2013 he transferred 15,200 Ordinary Shares from his own name into his SIPP. The transfer price was 63.50 pence. The transfer has no effect on the total number of Ordinary Shares held by Mr Scott.

Following the purchase, Mr Scott is beneficially and non-beneficially interested in 921,069 Ordinary Shares, representing 1.1 per cent. of the current issued share capital of the Company.

19th September 2013

Enquiries:

 Cello Group 020 7812 8460

 Mark Bentley, Finance Director

 Cenkos Securities 0207 397 8900

 Bobbie Hilliam