CLL.L Regulatory News (CLL)

1 Feb 2005 12:00

Cello Group plc01 February 2005 1 February 2005 Cello Group plc Board Appointment The board of Cello Group plc ("Cello") announces the appointment of Mark Bentleyas Group Finance Director and Company Secretary. It is expected that he willjoin the board in late April, subject to existing contractual obligations. Mark Bentley (34) is currently Chief Operating Officer of Citigate Dewe RogersonLimited and Finance Director of Citigate SMARTS Group, part of Incepta Groupplc. Prior to this, he was Financial Projects Manager at Hodder Headline plc.He qualified as a chartered accountant with PriceWaterhouseCoopers in 1996. Commenting on his appointment, Kevin Steeds, Chairman of Cello said: "We lookforward to welcoming Mark to the Group. He combines the traditional professionalfinancial background with some excellent operational experience in the marketingservices industry. I am sure he will play a key role in the future growth plansof Cello" - ENDS - Enquiries: Kevin Steeds - Chairman - Cello Group plc Tel: 020 7324 6120 Adrian Duffield - College Hill Tel: 020 7457 2020 Notes to Editors:- (www.cellogroup.co.uk) Cello Group plc, a newly incorporated marketing services group which listed onAIM in November 2004 and comprises four businesses which operate in threedifferent niches of the marketing services sector: - healthcare market research,direct and database marketing and brand advertising. Each share significantorganic and acquisitive growth potential; blue chip client lists and a longtrack record of client loyalty; experienced, high quality management teams;profitability; and potential for enhancing gross margins. Market research • Insight is a specialist healthcare market research business employing some 75 people and has offices in central London and New Jersey. Its clients include GlaxoSmithKline, Novartis, AstraZeneca, Shire Pharmaceuticals, NovoNordisk, Boehringer Ingleheim, Lundbeck, Pfizer, Roche and Merck, Sharp and Dohme. Brand advertising • Leith is the largest and most successful advertising agency in Scotland employing 60 people. The agency has been voted Scottish Agency of the Year for the last five years. Leith opened a London office in 2000 which has grown from a start-up to 25 people. Leith's major clients are Standard Life, Irn Bru, Scottish Executive, Standard Life Bank, Hotpoint, Goodfellas Pizza and Carling. Direct marketing and database management • Target, based in Cheltenham, is the UK's leading direct marketing consultancy specialising in the "not-for-profit" and charity sector. The agency works for five of the top 20 charities in the UK and employs some 80 people. Target has also expanded its offer to the "grey market", working for clients such as The National Trust, Saga Holidays and Which? Limited. Target's subsidiary, Talking Numbers is a leading database management and analytics company. • Navigator Responsive Advertising is Scotland's number one direct marketing company employing 40 people and provides responsive communication solutions for a wide range of clients. Areas of expertise include strategic planning, database marketing, customer relationship management and creative solutions - utilising a wide range of media that includes direct mail, press, outdoor, radio, DRTV and electronic media. Navigator was a winner of eight industry awards in 2004. This information is provided by RNS The company news service from the London Stock Exchange