21 Dec 2020 07:00
Brandshield Systems PLC
21 December 2020
BrandShield Systems plc
("BrandShield", or the "Company")
Contract Signed with Bristol Myers Squibb
BrandShield Systems plc (AIM: BRSD), a leading provider of cybersecurity solutions from brand protection to online threat hunting, is pleased to announce that it has completed the signing of a contract to provide services to Bristol Myers Squibb (NYSE: BMY), a leading biopharmaceutical company.
Under the terms of the contract, BrandShield will provide a comprehensive online brand protection and anti-counterfeiting solution. The Company will protect Bristol Myers Squibb's and its subsidiary Celgene's major brands against fraudulent online activity including, but not limited to, the sale of counterfeited drugs on online marketplaces, rogue websites, rogue online pharmacies, impersonation on social media, phishing attempts and trademark infringements.
Bristol Myers Squibb is a global biopharmaceutical company whose mission is to discover, develop and deliver innovative medicines that help patients prevail over serious diseases. It acquired Celgene in 2019 in a deal reported to be worth US$74Bn.
Yoav Keren, CEO of BrandShield said: "We are extremely happy to have Bristol Myers Squibb joining as a high profile customer. Pharmaceutical companies are heavily regulated to ensure they are compliant with state and federal laws all around the globe. The digital age has brought new risks for the industry as fake drug sellers exploit easy to use platforms to spread their products. Threat mitigation and brand protection online is increasingly becoming a must have capability. The contract is further evidence of BrandShield's relevance in a range of sectors that is only becoming more relevant in the recent huge expansion of eCommerce."
About BrandShield
BrandShield is a provider of cybersecurity solutions from brand protection to online threat hunting. BrandShield detects online threats and takes them down. The Company's client base is a growing list of organisations including Fortune 500 and FTSE100 companies. By utilising AI and big-data analysis, BrandShield monitors, detects, and removes online threats facing companies. These threats include social phishing, executive impersonation, fraud, brand abuse, and counterfeits. For more information, visit www.brandshield.com
Contacts:
Yoav Keren, CEO | BrandShield Systems plc
| Via Newgate Communications |
Neil Baldwin | Spark Advisory Partners Limited (Nominated Adviser) | T: +44 (0) 20 3368 3554
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Robert Emmet |
Optiva Securities Limited (Joint Broker)
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T: +44 (0) 20 3137 1902 |
Andy Thacker | Turner Pope Investments (TPI) Ltd (Joint Broker) | T: +44 (0) 20 3621 4120 |
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