Burberry Regulatory News (BRBY)

Directors/PDMRs

Number of Shares

Marco Gobbetti

172,532

Julie Brown

101,348

Marco Gentile

49,044

Gianluca Flore

32,356

Gavin Haig

66,240

Directors/PDMRs

Number of Shares under the SIP

Number of Shares under the IFSP

Marco Gobbetti

23

Julie Brown

23

Marco Gentile

23

Gianluca Flore

23

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Marco Gobbetti

2

Reason for the notification

a)

Position/status

Chief Executive Officer

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Burberry Group plc

b)

LEI

213800PE1KEFCNFR1R50

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 0.05 pence each

GB0031743007

b)

Nature of the transaction

Grant of nil-cost options under the Burberry Group plc Executive Share Plan 2014

c)

Price(s) and volume(s)

d)

Aggregated information

- Aggregated volume

- Price

e)

Date of the transaction

2018-07-31

f)

Place of the transaction

Outside a trading venue

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 0.05 pence each

GB0031743007

b)

Nature of the transaction

Grant of nil-cost options under the Burberry Group plc Share Incentive Plan 2002

c)

Price(s) and volume(s)

d)

Aggregated information

- Aggregated volume

- Price

e)

Date of the transaction

2018-07-31

f)

Place of the transaction

Outside a trading venue

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Julie Brown

2

Reason for the notification

a)

Position/status

Chief Operating and Financial Officer

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Burberry Group plc

b)

LEI

213800PE1KEFCNFR1R50

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 0.05 pence each

GB0031743007

b)

Nature of the transaction

Grant of nil-cost options under the Burberry Group plc Executive Share Plan 2014

c)

Price(s) and volume(s)

d)

Aggregated information

- Aggregated volume

- Price

e)

Date of the transaction

2018-07-31

f)

Place of the transaction

Outside a trading venue

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 0.05 pence each

GB0031743007

b)

Nature of the transaction

Grant of nil-cost options under the Burberry Group plc Share Incentive Plan 2002

c)

Price(s) and volume(s)

d)

Aggregated information

- Aggregated volume

- Price

e)

Date of the transaction

2018-07-31

f)

Place of the transaction

Outside a trading venue

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Marco Gentile

2

Reason for the notification

a)

Position/status

President, EMEIA

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Burberry Group plc

b)

LEI

213800PE1KEFCNFR1R50

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 0.05 pence each

GB0031743007

b)

Nature of the transaction

Grant of nil-cost options under the Burberry Group plc Executive Share Plan 2014

c)

Price(s) and volume(s)

d)

Aggregated information

- Aggregated volume

- Price

e)

Date of the transaction

2018-07-31

f)

Place of the transaction

Outside a trading venue

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 0.05 pence each

GB0031743007

b)

Nature of the transaction

Grant of nil-cost options under the Burberry Group plc Share Incentive Plan 2002

c)

Price(s) and volume(s)

d)

Aggregated information

- Aggregated volume

- Price

e)

Date of the transaction

2018-07-31

f)

Place of the transaction

Outside a trading venue

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Gianluca Flore

2

Reason for the notification

a)

Position/status

President of Americas & Global Retail Excellence

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Burberry Group plc

b)

LEI

213800PE1KEFCNFR1R50

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 0.05 pence each

GB0031743007

b)

Nature of the transaction

Grant of conditional award over shares under the Burberry Group plc Executive Share Plan 2014

c)

Price(s) and volume(s)

d)

Aggregated information

- Aggregated volume

- Price

e)

Date of the transaction

2018-07-31

f)

Place of the transaction

Outside a trading venue

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 0.05 pence each

GB0031743007

b)

Nature of the transaction

Grant of nil-cost options under the Burberry Group plc International Free Share Plan 2003

c)

Price(s) and volume(s)

d)

Aggregated information

- Aggregated volume

- Price

e)

Date of the transaction

2018-07-31

f)

Place of the transaction

Outside a trading venue

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Gavin Haig

2

Reason for the notification

a)

Position/status

Chief Commercial Officer

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Burberry Group plc

b)

LEI

213800PE1KEFCNFR1R50

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 0.05 pence each

GB0031743007

b)

Nature of the transaction

Grant of nil-cost options under the Burberry Group plc Executive Share Plan 2014

c)

Price(s) and volume(s)

d)

Aggregated information

- Aggregated volume

- Price

e)

Date of the transaction

2018-07-31

f)

Place of the transaction

Outside a trading venue