Burberry Regulatory News (BRBY)

Burberry Group Plc

("Burberry" or the "Company")

Riccardo Tisci to step down as Chief Creative Officer

28 September 2022

Burberry today announces that Riccardo Tisci will be stepping down as Chief Creative Officer and leaving the Company at the end of this month.

Riccardo has decided to leave after almost five years, during which he spearheaded Burberry's creative transformation. Under his creative leadership, the Company re-energised its brand image, introducing a new visual identity and reviving the Thomas Burberry Monogram. Burberry also modernised and elevated its product offer, attracting a younger, more diverse and fashion-forward community of customers, and aligned the customer experience to its luxury positioning. Riccardo's Spring Summer 2023 collection, presented this week in London, was his last for Burberry.

The Company will be making an announcement about Riccardo's replacement imminently.

Jonathan Akeroyd, CEO, commented: "Riccardo has played a pivotal role in repositioning Burberry. He has enhanced our creative language, modernised and elevated our product offer and brought a new generation of luxury customers to our brand. On behalf of everyone at Burberry, I would like to thank him for his creative leadership and wish him the very best for the future."

Riccardo Tisci said: "Burberry is a very special place with a magical past and a very promising future. The chapter I was asked to write in its long story is one that I am incredibly proud of and one I have decided would culminate with my show on Monday. I thrived to continue a legacy of innovation, and consistently championed for creativity and diversity, in order to always keep Burberry moving forward. I want to thank my teams, past and present, and the army of collaborators and friends who helped me write a chapter that I hope will stay in Burberry's future for years to come."

Gerry Murphy, Chair, commented: "The Board and I are grateful to Riccardo for his inspiration for Burberry's transformation. We will build on this creative platform during the next phase of Burberry's evolution under Jonathan's leadership."

This announcement contains information that qualified or may have qualified as inside information and is disclosed in accordance with the Market Abuse Regulation (EU) 596/2014 ("MAR"). For the purposes of MAR, this announcement is made by Gemma Parsons, Company Secretary.

About Burberry

· Founded in 1856, Burberry is a British luxury brand, headquartered in London

· Burberry is listed on the London Stock Exchange (BRBY.L) and is a constituent of the FTSE 100 index. Its ADR symbol is OTC:BURBY.

· BURBERRY, the Equestrian Knight Device, the Burberry Check and the Thomas Burberry Monogram and Print are trademarks belonging to Burberry.