ASOS Regulatory News (ASC)

1 Oct 2008 07:00



FOR RELEASE AT 7.00 AM

01 October 2008 

ASOS PLC

("ASOS" or "the Company")

(Leading online fashion retailer)

AGM STATEMENT

ASOS.com sales up 104% for the 6 months to 30 September 2008

1.83m registered users at 28 September 2008 (1.43m at 30 September 2007)

Management positive about the long term prospects for ASOS

Nick Robertson, the Chief Executive, will make the following comments on current trading at the Annual General Meeting to be held at 11.00 am today at JPMorgan Cazenove, 20 Moorgate, London, EC2R 6DA.

"I am pleased to report another strong performance for ASOS.com. Sales for the 6 months to 30 September are 104% ahead year on year, up from 80% growth in the same period last year. 

As at 28 September 2008, ASOS.com had 1.83m registered users and 890,000 active customers, up from 490,000 last year (active customers are defined as having shopped in the last 6 months). 

This strong performance reflects our strategy and the investments we have made, and continue to make, across the business to support our ambitions of becoming the UK's market leader in online fashion.

We remain positive about the long term prospects for ASOS and the future of online shopping in general. We believe our business dynamics and customer base should be resilient to the wider economic issues and that online shopping will continue to gain market share. That said, we face tougher second half comparables, and still need to trade through the all important Christmas period before we can accurately assess our performance for the full year.

We will provide a further trading update with the interim results, for the six months ended 30 September 2008, to be released on 17 November 2008."

  For further information: 

ASOS plc Tel: 020 7756 1000

Nick Robertson, Chief Executive 

Jon Kamaluddin, Finance Director 

Cubitt Consulting Tel: 020 7367 5100

Brian Coleman Smith / James Verstringhe / Nicola Krafft

JPMorgan Cazenove  Tel: 020 7588 2828

Luke Bordewich / Gina Gibson 

Kaupthing Singer & Friedlander  Tel: 020 3205 5000

Nicholas How / Brad Cheng

Background Note

ASOS is rapidly becoming the market leader in the UK online fashion world. The business continues to generate profitable growth despite continued investment in operational resources and enjoys strong and increasing barriers to entry.

Established in June 2000 and admitted to AIM in October 2001, ASOS.com is the UK's largest independent online fashion and beauty retailer and offers over 18,000 branded and own label products across womenswear, menswear, footwear, accessories, jewellery and beauty.

Aimed primarily at internet savvy 18-34 year olds, ASOS.com attracts over 3.5 million unique visitors a month and as at 28 September 2008 had 1.83 million registered users and 0.89m active customers (defined as having shopped in the last 6 months). www.asos.com