RE: Private Equity Bid for Keyword Studios20 May 2024 15:26
@ OSG, understand you are frustrated at MM, and clearly MM has made some mistakes along the way. But to balance some of your criticisms:
Strategy update
- Current strategy is very clear to me, focus on margin and cash generation, and focus on core territories where growth is profitable in the short term.
- Exploring strategic options to address the Group's valuation - looks like they are keeping their options open to maximise value and running multi track across Beauty & Nutrition. I don't expect a running commentary on the process as it may weaken their negotiating hand, particularly with partners
- Whilst people are frustrated that nothing has happened "yet", macro conditions are only just opening up for maximising value for existing shareholders IMO. I'm expecting something this year
Consider share buybacks
With what cash? FCF+ should be used to reduce debt
Premium listing
Rules changing to a single LSE category, so not much THG can do on this until new regime is confirmed. Delay is down to the LSE/FCA not THG
Share price fall since NY
You say that is Iain Mac related, I say that is markets getting ahead of itself on rate cuts at the back end of 23, and then unwinding in 24. We are starting to see that reverse again now
US Bound/MBO - and then nothing
All still possibly in play IMO, but we won't know until the right deal is on the table for THG's existing shareholders
Who's decision is it not to publish Bid prices?
There can be whole raft of commercial reasons why they have kept it confidential
£50 Rebrand
That is a 5 year plus investment in the brand. Hard to evaluate effectiveness until 2025