RE: share price doesnt even cover the assets23 Sep 2022 16:58
a fire sale would only be needed if boo was in financial trouble and needed quickly saving - this doesnt apply to them. and you cant just discount thier intangible assets, they still hold value. maybe not all, but things like brands and trademarks people will still pay to own.
this only makes sense if the market was expecting boo to go bust and have to flog its assets - as such the company is worth no more than that, even if we discount it and add a premium for them, it doesnt seem as though ANY clothing sales/profits are included in the current price - again, they made a loss in 1 year, for the first time - does that justify completely rubbing out and future gains. is this simply written off as a company that will never get back to profit?? it just doesnt make any sense