GM Jobs-Assistant Manager, Cadillac Communications3 Mar 2021 16:42
Job Description
The Role:
This is a dynamic, fast-paced position with one of the fastest growing global brands in the automotive industry today. In this role, the candidate will lead the planning, developing and implementing strategic plans to promote the Cadillac Escalade; Cadillac consumer initiatives like Cadillac Live and other high-priority Product and Brand efforts such as Super Cruise.
This position requires a candidate who wants to be part of a creative team that focuses on strategic planning, impactful storytelling, audience-based experience development and execution, and media relations. The Assistant Communications Manager will work daily with marketing, engineering, design, the communication teams and leadership to drive brand momentum.
Responsibilities:
Support of Cadillac and Product and Brand Communications including:
Assist in informing multi-year strategic communication plan for products, including key product updates, model refreshes and new product launches
Work across the business to create opportunities and ideas that drive extensive stories with various media including automotive, broadcast, business, social, lifestyle media and influencers
Develop and maintain relationships with vehicle engineering, marketing, design and communications teams
Identify and support stories and program opportunities to increase brand exposure to new audiences, including media, influencers, and consumers
Develop and maintain media print, photographic, video and social media materials.
Manage and fulfill media requests
Develop speeches, presentations and content for brand activities
https://search-careers.gm.com/job/GENEA0084JR000029329ENUS/Assistant-Manager-Cadillac-Communications