Its not about March 10th its about value3 Mar 2022 14:05
Good call from Boohoo regarding Russia. Need to be clean on PR and its the right thing to do.
Look... the trading update on March 10th is not going to be good. Why would it? Since the last update it has been a terribly hard few months of Trading, I would probably say it will represents Boohoo's worst possible time since IPO.
However, its not about the end of 2021 and early 2022. This was a very unique situation. Its about Boohoo's real value vs the current share price. 78p does not reflect Boohoos progress, growth, sales, profit and most importantly its future.
Short-term guidance will still be not particularly positive, BUT you come back in the summer when Russia has settled down, when Covid has retreated, when holidays are back on the agenda, when the US warehouse is on its way, when life basically returns to normal oh and lets not forget when the Hedge Funds have moved on, this will be a completely different story. Any sign of growth back in the 30%+ range and money will come flocking back to this. We will be back above £3.00 EASILY. Boo is being irrationally valued and manipulated at present.
Don't expect fireworks next week, but dont be downhearted either. Wait it out...