unvrkw, the CEO and...me!26 Sep 2015 21:56
I'm in here too. Very low cost model - £10 cost per room. £5 fixed. £5 variable. Direct, so no booking.com fee. 90%+ high occupancy. Very selective in terms of new locations. Moving to owner model. Focussed on return on capital. New experienced CEO. What's not to like!?
They key will be to increase rate of expansion to leverage the model. Starting to move up nicely.