Member Info for Seeing-2020

Good find Lewbo, not many "sophisticated" systems out there

So we know Ford launch the 2021 F-150 on 25th June, with Sop expected in Sept. The F-series are a huge seller for Ford and we mention 1m units on here a lot.

So my question I have considered is who is the 640k units that Veoneer mention on slide 9 below ??

https://vp283.alertir.com/sites/default/files/report/vne_q1_2020_ec_slides.pdf

The answer imo is the 2021 F150, which sells about 640k (article below is 2018 volumes) units in the US.

https://www.jdpower.com/cars/trucks/10-most-popular-trucks

"1. Ford F-150 (623,980)

For more than four decades, the Ford F-150 light-duty full-size truck has been the best-selling pickup in America. For 2019, three cab styles and seven trim levels are available, including the Baja-inspired Raptor. Turbocharged gas and diesel 6-cylinder engines are available, along with a traditional V8. The truck’s maximum payload rating is 3,270 lbs., and when properly equipped the F-150 can tow up to 13,200 pounds."

So my conclusion is that the June 2018 SM RNS for A$50m+ and the Veoneer Sop Q3 2020 for 640k AVV (average vehicle volume) is for DMS to be STANDARD in the 2021 F150 for sales in the US. Any worldwide sales or featuring in other models would be upside on the 640k.

Even if SM don't RNS on 25th June I expect Veoneer will and we know we are the DMS supplier for Veoneer, 2 weeks the clock is ticking

I hope Seeing Machines got permission to use the chap from the NCAP video

https://www.linkedin.com/posts/sophienicoll_dms-seeingmachines-roadsafety-activity-6676667556402745344-irPK

Good article by Gentex

https://secure.viewer.zmags.com/publication/1d1d20a6#/1d1d20a6/60

Exhibit A: Colin B spoke at length at CMD about location of DMS camera and the importance of the area around the rear view mirror

Exhibit B: Cenkos CES extract

"Gentex had a much larger stand this year and was for the first time demonstrating a DMS
system. This was seamlessly integrated into a rear-view mirror and the camera and IR sources
were completely hidden behind the mirror glass. We found out that the live demonstrator was
using Seeing Machines technology but the company was keen to point out that it is open to
other DMS software suppliers. Gentex’s other advanced products included iris scanning for both
the automotive and aviation sectors."

That's dated 30th April 2019

Z, sceptical is fine, I don't have a problem with that. Simple answer is we can't be certain until its launched and either SM or Veoneer tells the world it includes our tech.

Sept 16 SP doubled (to around 6p from memory) on the original chip news, June 18 we went from 8p-12p on the first chip win. Today our sp is 3p, so safe to say spectical is a popular position to take on the inclusion in the F150.

DR, the market agrees with you, 25th June should be seen as upside if we are in the F150.

With a sp of 3p, imo the worlds number 2 selling vehicle isn't built into the price.

Buffet, the relevance of the dilution is the SP at £1bn , which as you pointed out in your original post is around 30p, pre dilution it would have been higher but we needed the dilution so thats fine. Number of shares in issue doesn't stop the SP rising as if you want too buy £10k it doesn't matter if thats 40 shares or 400,000 shares.

Old, ITM is a great example of what can happen in 12 months on AIM. Correct me if I am wrong as I just had a quick look

June 2019 - SP 29p , market cap below £100m (guesstimate based on the large placing later in 2019)

June 2020 - SP 320p , market cap £1.5bn

Old, I tend to agree with a lot of that and the challenge SM has always had is to keep the lights on until material auto revenues start flowing, with the recent cost cutting announced by PM we are pretty much there now.

So did we execute successfully?, short-term not really imo and thats the reason why we needed one more placing than what was planned, so its caused us some extra dilution.

Long-term execution I think has been top notch. Its worth remembering the story of our chip

1) 200-2016 - 15 years + of research

2) Sept 2016 - RNS to announce our automotive chip "leveraging over 15 years of innovation and industry experience the company is proud to announce the completion of the first phase of development of its folio chip"

3) June 2018 - RNS to announce our 1st DW for the chip with a US OEM "...with a global US-headquartered OEM. As a result of the design win, the Group expects to deliver its FOVIO driver monitoring technology into multiple vehicle platforms for mass production from 2020"

4) 25th June 2020 is our Ronseal moment, we said we would launch in 2020 in mass production , and we are launching in the best selling pickup in the world which is top selling light vehicle in the US and only behind the Toyota Corolla in worldwide sales. We did exactly what we said on the tin.

Mass market isn't 2 years away its 2 weeks away.

3 mins 15 "this could become a regulated fitment in a car same way as an airbag or seatbelt "

Well he got that bit right

Oct 17, "this is a billion dollar business in 3 to 5 years....it could be a multiple of that"

https://vimeo.com/188100840

China good point, we know the answer to this

Semicast Research
@semicast_res
Jun 4

“New technologies exist which can monitor the condition of the driver: whether or not he or she is alert and paying attention to the driving task.” Trend looking like:
China: DMS
NCAP: DSM
Who is ready?

Shall, I wouldn't assume that, wouldn't be the first OEM to move over to SM. Paul has mentioned Korea a few times recently, if it ain't Hyundai then why bother in Korea ?

25th June Terry they are doing a CMD

A Covert Mass Deployment in the 2nd best selling light vehicle in the world, which on its own is bigger than most OEM including Volvo.

https://www.tri-ad.global/areas-of-focus/driver-and-passenger-monitoring-system

https://jobs.lever.co/tri-ad/db91602e-7dfb-4f69-bef8-8de3a2fbea13

One of the important missions of our “Product Owner, Driver Monitoring System” is to lead the system development for TOYOTA automated driving car, especially for Highway Teammate Project. Face Tracking system is one of the technologies we use. Our ultimate goal is to keep a driver in an appropriate state depending on a situation / a level of automation of the car.

Best selling car and light truck models worldwide in 2019

While the Toyota Corolla was the best-selling car model in 2019, the Ford F-Series truck was the world's best-selling light truck model in the same year. Both Toyota and Ford sold more than one million units of their topmodels.6 Mar 2020

Baron, a certain Tim Edwards holds shares about 20 years, but I doubt many on here hold longer than you.

I'm sure Tim E is very content that in 3 weeks time his lifes work launches in the 2nd highest selling car/ light vehicle model in the world.

Share, he is referring to this research project

https://www.seeingmachines.com/humanfactors/astc/

"In partnership with Monash University Accident Research Centre, Ron Finemore Transport Services and Volvo Trucks Australia, Seeing Machines is leading one of the Australian Federal Government’s funded Cooperative Research Centre Projects.

The Advanced Safe Truck Concept (ASTC), a A$6.5M project aims to reduce fatal truck crashes by developing new vehicle technologies, through the intense study of driver behaviour, in a range of settings, with a focus on driver fatigue and distraction."

https://uk.reuters.com/article/us-health-coronavirus-emirates-flights/emirates-etihad-to-resume-transit-flights-qatar-airways-adds-more-idUKKBN23B0QA

Dubai's Emirates, one of the world's biggest long-haul airlines, said on Thursday it would operate transit flights to 29 destinations in Asia, Europe and North America by June 15.