RE: Broker Coverage8 Nov 2020 08:26
This was the gamechanger for me the "3 pillars" strategy, worked on for years i am sure.
6th Sept 2020
OcculaTM launch extends lead in DMS
Seeing Machines has announced the launch of its OcculaTM Neural Processing Unit and its next generation 'Embedded Product Strategy' for
the automotive market. This provides a further step change in delivery of Driver Monitoring System (DMS) technology to automotive Tier 1
suppliers and OEMs, extending cost, scalability and integration benefits for carmakers as well as safety and convenience for their customers.
? OcculaTM Neural Processing Unit: The use of AI software acceleration (Neural processing) provides the Seeing Machines FOVIO branded DMS algorithms a further step change by reducing the computational load by 50% whilst delivering the same functionality and performance. We believe this significantly extends its technology
lead and whilst these developments are likely to have been shared with existing customers, the launch with a brand demonstrates the company is also stepping up its marketing, having kept relatively quiet about its technology development path for competitive reasons.
? Ocular can be applied OTA to FOVIO chip implementations. This means existing FOVIO chip customers can benefit as the processing headroom provided enables room for new added features off the same hardware, enabling the potential for increased ASPs to Seeing Machines per vehicle.
? New embedded Driver Monitoring Engine (e-DME) offers an efficient, low-friction integration pathway for the Seeing Machines driver and interior monitoring technology into any vehicle integration point, including smart-mirrors, instrument clusters, infotainment ECUs or centralized ADAS processing systems.
? Available to license for ASICs: OcculaTM is now available for license to world-leading
semiconductor companies for integration with any automotive compute platform that would benefit from world leading, highly optimised, "deep edge" driver and/or interior monitoring.