Tipped in today's IC - part one17 Jul 2015 12:52
"Bull points
Global reach and vast content library
Peppa Pig's prolific rise
Strong sales and profit growth
The shares are cheaply rated
Bear points
Investments weighing on cash flows
Volatile box office revenue
Great films are often snubbed at the Oscars. Similarly, we feel investors aren't giving Entertainment One (ETO) the credit it deserves. The group, which licenses out distribution rights for films and television shows to more than 500 broadcasters worldwide, is supplementing strong TV sales with international acquisitions and higher-margin production. Meanwhile, its film division looks poised to benefit from a strong slate of cinema releases this year. Yet, despite the company's growth prospects, its shares trade at just 11 times forecast earnings for the year to March 2017.
Entertainment One's main growth engine is its TV business. The division's underlying sales leapt nearly a third last year, driving adjusted cash profit up 41 per cent to over £51m. It benefited from a 27 per cent rise in production and sales revenue, as shows such as and attracted droves of viewers. But the real star was the TV division's smaller 'family' segment, which licenses out broadcasting and merchandising rights to branded properties. Sales soared 71 per cent and cash profit more than doubled, to about £24m, as pre-school brand Peppa Pig generated over $1bn (£640m) in retail sales worldwide and secured more than 600 licensing deals. The animated piglet has also won space on the shelves of US retail giants Walmart and Target, and management is rolling out the character in Brazil, China and elsewhere.
Growth is coming from acquisitions, too. Entertainment One bought reality-TV producers Force Four and Paperny last year. It also took a majority stake in producer The Mark Gordon Company. That marked its first direct step into the enormous US market, bolstered its higher-margin production business and strengthened its ties to Hollywood. The studio already has two new shows in the works: for ABC and for CBS. Management expects the deal to help it increase TV programming output by around half to over 850 half hours.
Television production can be hit or miss, but Entertainment One minimises its risk by only approving shows that have 85 per cent of their production costs covered by tax credits, broadcaster pre-sales and the Canada Media Fund - a not-for-profit organisation. It also has a large content library to fall back on, which was independently valued at $801m in March 2014 and contains more than 40,000 films and TV shows, 4,500 hours of television programming and over 45,000 music tracks. At the risk of alienating partners such as Netflix and Amazon Instant Video, we believe it could realise some of that value by launching its own streaming service."