RE: Contracts to follow MHRA approval8 Apr 2021 11:02
"RegulatorUK, please tell how realistic should I be? You don’t think an MHRA approval would get contracts from the NHS and DHSC? What do you think of the medical staff’s reaction, let alone the public’s if this wouldn’t be the case? 122,000 such staff are off work due to covid, as per the guardian last week. And why would the NHS and DHSC not order a unique covid killing mask? Aren’t they spending £100s billion to fight covid? Plus Matt Han**** liked p2f tweet mask few months back. So may be he was waiting this approval to instruct his department to make the orders. Wouldn’t you if had that responsibility? He is accountable to his nhs staff and the public at large who will be up in arms were they to learn of this mask and no purchase from the NHS or DHSC."
Matt Han**** is the Secretary of State for Health. He is not accountable to NHS staff - he's accountable to Parliament and his electorate, who frankly don't give a f**k which is why he got elected.
I have previously explained by I don't believe that the NHS is going to be a significant market for our mask. I'm not going to rehash that yet again, but it comes down to two main factors:
- the need for a 7 hour mask is limited in healthcare for a variety of reasons (e.g. IPC requirements)
- the price is currently far more than the NHS can afford (there is no magic money tree despite what Rishi Sunak says)
There are substantial markets where a 7 hours mask would be in demand, such as travel, service industries, office based employment and education. But it would appear that RMS is lacking the focus to properly exploit those markets.
Instead, we have deals announced (e.g. with FM London) that appear to wither on the vine and we have amateur distributors undertaking silly marketing stunts that risk undermining the credibility of the brand. The BoD needs to get a grip on marketing and business development, to ensure that the correct markets are properly tapped into and the brand enhanced. If/when they do that, we can get expect to see significant income being generated.