RE: Extreme e to make TV debut15 Jul 2020 20:57
I think some people are missing the fact that while this type of motorsport isn’t hugely popular in the UK; the format they have adopt is a series of mini Dakar Rally’s.
The Dakar Rally attracts over 1 billion viewers and is a huge sport in many countries, Middle East, Far East, America and parts of Europe.
I’m looking forward to seeing them pull in to the paddock and stick their cars on to charge next to a big AFC Energy sign!
Let’s face it, one of the biggest potential markets for this company is not the UK, but the Middle East!!