Member Info for Pmoran1969

Mickymix should we ever find ourselves in the unfortunate position that we are one of the most shorted stocks and we need the help of the reddit army to save our asses then that will be the appropriate time to adopt the wallstreetbets language and sayings. Until then lets leave the apes, tendies and yolo's where they are happiest.

It’s just gouging to be one of those days today. Weather not great where I am so not fancying a hike with the dog, golf course shut, shares taking a hit. I’m going to spend the day baking some bread and watching the nutters on reddit try to bring down a hedge fund and the E.U trying to debate contract law with Astra Zeneca!

I’ll check back later to read moose’s I told you this would happen comments, people powers motivational input and to see if kallumama makes an appearance to tell me that online has had its day and I should be putting all my money into Waterstones and mother care!

.

Totally wicked was the company I purchased my first ecig from and I stuck with them for my upgrades and my diy eliquid until the e.u stopped them selling the pure nicotine liquid. They sponsored either a stand or the stadium at Burnley at one point too. They started off selling some branded ecig items but very quickly got to the stage where they were designing and selling their own models of ecigs and accessories. They are exactly the type of company that can quickly react to what their customers want and are, in my opinion, agood example of why imb And the other big boys shouldn’t be wasting their time in trying to corner the ecig market like they did the cigarette market. Nice to hear that it was an ordinary bloke who set it up and did alright out of it.

As an ex smoker now vaper my take is that outside of juul there’s no loyalty to brand in the vaping world. There aren’t really any barriers to entry when it comes to making the e-juice and it’s very inexpensive and easy to make your own anyway. In addition there’s a significant number of devices that can be purchased relatively cheaply that enable users to vary the wattage they vape at so the user who builds their own coils, makes their own juice and has a cheap multi wattage battery set up can cater to their own needs at a cost that imb can’t hope to compete with.

The hardest thing to get round when I first took up the vape was that tobacco flavours couldn’t match the real thing and the vapour acted slightly different to smoke so the nicotine didn’t pass the blood brain barrier quite as quickly. Had juul been about when I gave up I might have tried it and, because the nicotine they used was more effective at mimicking real smoking, who knows I might have stuck with it. However I went down the diy route and it was obvious that at £3 a pop the ejuice,which let’s face it isn’t subject to the same prohibitive taxes as tobacco, had a massive mark up for the producers. I suspect that has an effect on brand loyalty for many too.

At least the heat not burn technology gives smokers the chance to stick with their favoured brand so even if there is no Great cost saving For the individual it provides the harm reduction they are seeking without compromising on what they enjoy about smoking.

I think a more targeted customer needs/demand driven approach to vaping and other non combustible products is the right way forward rather than trying to be too innovative and drive demand in this space. I’d rather be later to market with our version of what somebody else has developed at a lower cost to the business than have to go down the big pharma route of spending lots on r and d and start up for several projects to fail before we find the one that works.

There’s still a lot of demand and profit in tobacco and will likely be for the foreseeable and as long as imb are cash generating and dividend paying there’s no reason why we can’t see a stabilisation and gradual rise in both share price and dividend.

This stock is not exciting and probably never will be and it’s not investable for some people because let’s face it our product kills people and that doesn’t sit well with some investors. But for my money mining, oil, banks, insurance, airlines, British aerospace none of them have clean fingernails but if individual investors can’t bring themselves to buy the individual shares they will happily take them in their index trackers, etfs or investment trusts because without them there’s limited dividends on offer and limited balance to their portfolio.

Not sure why the reaction to today has been so negative but I won’t be offloading my shares anytime soon on the back of it.

To be fair what the reddit group are doing is nothing short of heroic. They are all mad as cheese but the whole situation has become a little man versus the suits battle and you’ve got a combination of nutters leveraged to the hilt who are sitting on paper profits that would make people powers boohoo holding look like pocket change and robinhooders with a single digit number of shares who just wanted to be in fight to stick it to the man.

It got a bit of tik tok and you tube coverage and mainstream media got involved and now we’ve got 2 million reditters staying up all night to watch how many Germans are buying the stock while they research which is the next short or hedge fund they can go after. In the mean time on the other side of the fence there’s some rather twitchy hedge fund types who want to take some form of legal action or get the sec to do something but are not sure if they can afford it!!

You gotta love the attitude of the redditers who claim they are simply operating a yacht redistribution programme and its no surprise that yerman Elon musk is cheering them on!

Bang bang chicken made reference to this board getting a bit advfn like in his earlier post. The GameStop situation was briefly mentioned on Bloomberg this morning which piqued my interest and led me to the Wallstreetbet Reddit page,for a look see and that made advfn look positively sane!

As for what’s gone on though it’s an interesting situation which despite what we all believe,
shows that in some instances what’s said in an online forum can actually cause enough momentum to move a share price. I do hope it doesn’t result in an increase in ramping deramping or the general spouting of male cow excrement on here though!!

It also adds a different dimension to the fundamentals vs technical analysis debate irrational feckery!!

Better than going down 15p yesterday only to get half of it back today!!

Better get used to the bumpy ride up the mountai. Weve just purchased another 3/4 brand names, will probably add more and have declared our intention to add significant beauty range to our portfolio ss well as operating a marketplace under the debenhams banner.

We have a new factory to sort out, have committed to reporting our progress against our agenfa for change and whether we like it or not there will still be a high street to compete with after lockdown ends. Not to mention a euro and us distribution hub and the small matter of our middle east ptesence launched with some fanfare last year to go at.

We have a lot of good things that will, in my opinion, push the share price up that mountain but we have a lot on our plate and a lot of people watching us so as we trip on the odd stone here and there you can expect us to stumble a few steps back or pause occasionally to catch our breath.

Its much easier going if you are going down the mountain but thats not the direction we are headed so just accept that the going wont necessarily be straight or easy at times but the view at the top will be well worth it!!

I disagree thomascat. Stockopedia has a number of other posters in addition to the small cap value report as well as their stick screeners etc. People power is merely backing up his/her own point of view with a quote from Paul Scott which directly relates to boohoo, can probably be found elsewhere on the internet and is only a small part of the information that Paul publishes in his daily update and is only a very small part of the stockopedia offering that subscribers pay for.

I would also point out that stockopedia, not unlike the motley fool, has several contributors and those contributors, not unlike the motley fool, don’t always agree. Last week Paul discussed card factory in his daily small cal blog and determined that it wasn’t an investment for him on the basis that they will breech their financial covenant next week. One of the other contributors declared that card are attractively priced and could well be a 10 bagger especially considering the expected Moonpig Valuation when it floats. I would argue that the stockopedia subscription provides you with the tools to do your own research and the various blogs or articles relating to specific companies or investment styles are discussion points rather than investment advice so are not necessarily what you are paying your for.

Rag, I agree re JL he seems to have a commanding presence, have the right reputation within the industry and at the end of the day he’s got that west coast accent to fall back on. How could anyone say no to a ‘would d’ya just think about giving us a chance at it there?’

Danny - you’re right I just hope that the work boohoo have done so far concerning the agenda for change will have overcome any concerns that the likes of Este Lauder might have had if we had brought Debenhams say last August.

Despite a few share holders here being after immediate returns I think the Debenhams purchase will be a slowish burner which is why they made it clear there will be no impact on fy21 and no real update until the ye21 results presentation in April. I do wonder if the year end results presentation will be the one that breaks the trend and sends the share price up on the day rather than the usual drop. Either way Despite me originally buying in here last July with the intention of taking a quick profit I’m holding for the foreseeable to see how this plays out. To be fair my shares were going to be a hold before today’s announcement but I’m holding them a lot tighter now!!

Shore capital Always focus on the negatives around boohoo. They seem to be of the opinion that the customers will desert them because of esg issues, that investors will lose patience and desert them and their question on today’s call was far from them coming across as nice. They specifically suggested that este Lauder had decided no longer sell on/ list with Debenhams.com John little responded that they had closed the in store concessions but were still on the website. However he didnt go as far as to say that he was confident that they would remain on the website after boohoo had taken it over.
Este Lauder have Clinique, Bobbi brown, Tom ford, Mac and a host of other brands so it’s important that boohoo Debenhams retain them in order to properly exploit the beauty brands. They are a company that, on the face of it, are concerned with sustainability and what they term citizenship so it is easy for the likes of shore capital to decide that they will Want nothing to do with boohoo because of our, what we wou,d now like to call, historic supplier issues.

I think boohoo have some work to do to woo Este Lauder and this is a risk but I do feel that the progress made on the agenda for change, the appointment of levesson and kpmg, the plans for the Leicester model factory and community space and John lyllte and Andrew reany’s experience and commitment will be enough to secure their (Este Lauder) products.

I think if the Debenhams purchase simply results in us housing our existing brands and the Debenhams own brand labels in the market place’ it will still be a decent purchase based on the customer data, web traffic and new brands (principles, mantarsy faith) but if it means we can secure all the existing beauty brands. And make inroads into this area it will be much better than ok, much much better.

When you buy shares In a company you have to take a view as to the risks and opportunities and weigh them up. Buying the likes of Unilever doesn’t present much in the way of esg or market risk but you have to take a view on how sustainable the dividend is and how much growth they can provide for your hard earned. With boohoo the growth potential is great and to so,e degree is expected and given their past history as a share holder why wouldn’t you expect it to continue. However you need to offset against that a bit of what if/ risk.

I still believe boohoo have the right offering and the right people in place to exploit it. I still believe it won’t be without it’s ups and downs especially as some of the press are just waiting for us to fail but I believe in time patience will pay off. I’m not going to fall into the trap of suggesting an end of day tomorrow or end of play next week share price but I will say that I’m pretty confident the share price will hit the necessary £6.00 for the bod to get their bonuses.

I was a bit confuaed when i heard we were buying debenhams but the ststement from the company and the webcast this morning made sense to me.

If they get it right (and why wouldnt they) tgis could be a major win for boohoo.

The key thimg for me is thst they bring the existing beauty brands over onto the new debemhams.com platform. John lyttle stated we already have a relationship with some of the suppliers and they will be speaking to the rest but see no reason why they wouldnt want to remain on what is one of the top websites for beauty products.

So no reaon why likes of maybeline or loreal wouldnt remain as we sell their stuff already and it secures their existing sales through existing debemhams.com. But will este lauder remain? They know that if customers want clinique or bobbi brown they will either shop direct or go to john lewis or wherever if they cant get it from debenhams.com. So its imlortant to us that the este lauders of this world see us as a suitable partner for their products.

Given debemhams have been up for grabs for a while id liketo think the bod wanted to have the agenda for change up and running and levesson amd kpmg in place before they made their move so that existing debenhams suppliers would be happy to become booboo suppliers.

Id also like to think thar some due dilligence was done on sounding out the likes of este lauder.

For the price paid and the existing customer relationships this is an ok buy. But if we only have the platform housimg our existimg brands and the likes of faith and principles its just ok. If we can have all the existing beauty suppliers and have existing fashion suppliers beatimg down our door to sell or sell and fulfil their product then it has the potential to be famtastic.

The same risks are there for us as were there on friday which centres around our own house being in order and the market believing that we are serious about the agenda for change and that it is being implemented at pace.

Was at the Bottom of the rns

https://webcasting.brrmedia.co.uk/broadcast/600add34efe97358c10a2491/600e7f10a3d5cf7663886be4

For anyone logging in to this, Unlike the last one at results that just let me straight in the link for today’s webcast is asking for email address to register and asks for name and organisation. I put share holder in for organisation and it let me in ok without having to verify email address. Currently playing hold music with a photo of John lyttle.

£3.45 to buy as I type

Ive done the grocery shopping for years but never shopped at tesco except when holidaying in the uk and its the closest super market.

Doesnt mean that other people dont shop there and it didnt stop me buying shares in them either!

We have discussed at length and determined that our opinions are about as much use as an ashtray on a motor bike when it comes to impacting on the boohoo share price. Im sure we will get a fair bit of insight from this mornings conference call and the questions the analysts ask.

Personaly I was a bit confused as to exactly what debenhams gives boohoo but for all his impatience and lack of polish when it comes to dealing with mp's kamani still strikes me as a shrewd enough operator and i trust lyttle and his supply chain bloke so would like to think this aquisition is part of a coherent plan.

We will find out soon enough what mr markwt thinks and at the end of the day that's what really matters.

Did we not used to sell stuff on ASOS until last July? Was that not wholesale business?? Did we decide to pull our products because it wasn’t profitable for us or did they decide to pull the products because of other issues affecting boohoo at the time??

Is it just possible that it’s possible for a company to do both direct and via third part wholesale and make it profitable for the business and its share holders? Isn’t that what ASOS (Who I believe we consider to be a close competitor to boohoo more so than pri ark lr next) are Already doing?

Think it will be a bit subdued given international lockdowns and reduction in normal treatments and vaccines taking place. This is pretty much a buy and forget share for me. Don’t get me wrk g I keep tabs in what’s going on but ultimately it’s laying a better dividend than a cash isa and it has good long term growth prospects so if short term our earnings have been affected by the pandemic and share price remains in the doldrums I’m not overly fussed. That said I would be concerned r and d doesn’t produce something significant in the not too distant future.

Burg1 - who knows what will happen with this share price. The vaccine rollout and desired passport to travel some European countries are asking for could have us all flying by the summer or the next strain could be resistant to current vaccines and have us all locked down until Christmas. I guess people just have to put their money where their mouth is.

The only thing I can say for a fact is that they jump over fences in the grand national not hurdles!

Toff, so 52% of the U.K. population are now both far right and highly uneducated? I too am seeing a direct correlation but it’s between the rubbish you spout and what comes out of a horses backside!

Personally I was able to see both sides of the argument for remaining in or leaving the EU. I could understand why there would be a desire to have those elected officials voted for by the U.K. population set the laws for this country and I could understand why some people would prefer not to see the U.K. continue to pay considerable sums into the E.U coffers when they perceived that comparable benefits were not forthcoming. I could fully understand why some people feared that what started off as a free trade agreement and resulted in common rules and practices throughout the bloc was fast becoming in their view a United States of Europe controlled by the E.U parliament rather than our own elected M.P’s.

However I could also understand why people were immensely positive about the amount of trade we do with our euro partners, that the free movement of goods services and people throughout the bloc brought many benefits and recognised that within the E.U processes we might well have paid in more each year than we got out but what made us one of the richer nations within the bloc had much to do with our membership of it.

When it came down to it I decided to vote remain primarily because I thought sometimes it’s better to stick with what you have and change it from within as opposed to simply taking your bat and ball home. The fact that the E.U would do everything they could to make leaving difficult for the U.K. to dissuade Italy or Spain or Greece from having similar ideas wasn’t lost on me and I was pretty confident that exiting a 50 year relationship would bring with it a number of problems the full extent of which we wouldn’t really know until we actually left and this also influenced my decision to vote remain.

The fact that the vote went the opposite way to the way I voted was simply what we call democracy and I accepted it gracefully, as one should do in a democratic society.

I have to say that the way some people who voted the same way I did behaved after the event, trying to thwart the result and campaigning for a second referendum and the way the E.U went on to behave towards the U.K. and our political representatives left me with the notion that if we had actually had a second vote I would fall into the leave camp.

It’s clear that you yourself were for remaining and it’s just possible that you may have valid opinions about brexit or indeed about GSK but sadly your attitude and approach are such that you are doomed to be written off as a crank rather than engaged with which is a shame because who knows you may actually be listened to if only you could bring yourself to act normally.