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SHARES’ VIEW: While Boohoo shares are cheap relative to history and management sees a path back to growth and profitability, only brave souls should invest ahead of June’s first quarter update.

Structural margin pressures and heightened competition in a notoriously fickle fashion sector suggest the shares could be a value trap. Avoid.

The trend is down with Boohoo.

Huge funds have trend systems that they use to go long or short on shares, commodities, etc., etc.

There is no shortage of online clothes retailers.

This is a highly competitive market.

It is also a market that has been struggling recently.

After a covid-related boom where everyone had to shop online, shoppers have increasingly returned to the high street.

On top of this, businesses have struggled with increasing costs and increasing customer returns.

Even some of the biggest companies in the sector, such as Boohoo and ASOS, are forecast to be loss-making this year too, i.e. for end of year 2024.

It is easier to get out of shares and get back in if things change, rather than hoping and holding.

Debenhams aren't profitable Oke.

Exactly, it doesn't say anything about Debenhams making a profit.

Oke, the best place to get a better picture of Debenhams is when Boohoo post their statement of accounts at Company House.

Debenhams isn't profitable. They would have been shouting about this. The revenue has increased for Debenhams from a low base.

Go check what you think you've read or seen.

Oke, did they show you any figures for Debenhams?

They haven't stated Debenhams is profitable in their accounts.

I think they said something along the lines of revenue has increased for Debenhams albeit from a low base.

I know Oke you'd love this to happen, you need to consider the reasons for it not happening.

If Boohoo take over REVB then they'll have to pay any financial penalties imposed by the FCA.

Do they really want to take on that liability?

You need to ask yourself, why don't Boohoo give figures for Debenhams at the very least?

The reason why is because Debenhams aren't even making a profit.

Any financial penalties for REVB by the FCA will have to be paid by REVB for starters.

That post is more than 2 years old. You keep copying and pasting it on a regular basis. Is this all you can do when you've no arguments?

Anyway, sadly Shein have taken away that possibility from Boohoo.

Too many people with their heads in the sand about Shein taking over the world of online fashion.

I was like that in March 2021, now I've learnt from my mistake.

Will you learn from your mistake or will you keep your head in the sand about Shein?

If you don't admit your mistakes, then you'll never learn from them.

I think you need to be more worried about the statement:-

The company i.e. REVB could also face significant financial penalties.

This is the problem where CEOs bring in their own CFOs because then these CFOs are under intense pressure to make the figures look good.

That's another concern I have about Neil Catto leaving Boohoo and Shaun McCabe being brought in with a £1.1m golden handshake.

I haven't proved to always be wrong.

That's a huge statement for anyone to make without any evidence to support it.

I know all that about REVB. My thinking is they don't want to look any worse, so they'll keep their shares.

If I was their barrister, this would be my advice to them.

The share price rises today looks like a retracement for ASOS and Boohoo.

Will they hold?

I know some investors love to go bottom fishing and hope they'll make a profit.

Are these rises today the bottom fishers?

Will the rises run out of steam?

In these choppy markets, it's best to wait to make sure the trend has definitely changed before buying any shares.

Investor psychology, I've learnt loads about this on here.

I can't see Allsworth and Minto selling their shares before any legal action.

I know you'd like them to do this, however, I can't see it.

With any legal action looming, they'll want to look squeaky clean from hereon in and for me that means holding onto their shares.

It doesn't matter how many brands Boohoo have. There's loads more competition for online fashion worldwide. People are returning to shops to buy their fashion too.

Between 2015 and 2020 Boohoo broke down the revenue, etc., for Boohoo, Prettylittlething and Nasty Gal.

They don't do this any longer because then you'd see how the other brands aren't doing so well.

Shorting is part of investing for huge funds.

They'll have shorts on shares, commodities, currencies, interest rates, etc., etc on worldwide markets

They don't have time to do artificial suppression.

Wolf - you don't understand the Shein business model You think you do, you don't.

You need to read the links in full in the post to understand how their business model works and how they manage to undercut everyone.

Wolf - you're rude to people on CINE.

You were rude to me first so I was rude back to you.